Most companies don’t have a marketing problem. They have a trust problem. Specifically, a trust breakdown between the CEO and the CMO. In this episode of Think Millions, I unpack why CEOs don’t trust marketing leaders, why CMOs feel set up to fail, and why both sides are actually right. Modern buying behavior has changed, but the mental models and measurement systems evaluating marketing have not. Buying is nonlinear. Decisions happen privately. Influence happens long before attribution ever ...
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Most companies don’t have a marketing problem. They have a trust problem. Specifically, a trust breakdown between the CEO and the CMO. In this episode of Think Millions, I unpack why CEOs don’t trust marketing leaders, why CMOs feel set up to fail, and why both sides are actually right. Modern buying behavior has changed, but the mental models and measurement systems evaluating marketing have not. Buying is nonlinear. Decisions happen privately. Influence happens long before attribution ever ...
Scaling Your Side Hustle to a Million-Dollar Business with LaDale Buggs
Think Millions Podcast
22 minutes
1 year ago
Scaling Your Side Hustle to a Million-Dollar Business with LaDale Buggs
Imagine breaking free from the constraints of a 9-to-5 job and living a life where your side hustle not only becomes your main hustle but propels you into the realm of multimillion-dollar success. In this episode, Alexa D’Agostino dives deep into the entrepreneurial journey with LaDale Buggs, President and CEO of 316 Capital, as they explore the transformative power of turning a side hustle into a thriving, million-dollar business. Critical Parts of the Conversation: [00:25] - Introduction...
Think Millions Podcast
Most companies don’t have a marketing problem. They have a trust problem. Specifically, a trust breakdown between the CEO and the CMO. In this episode of Think Millions, I unpack why CEOs don’t trust marketing leaders, why CMOs feel set up to fail, and why both sides are actually right. Modern buying behavior has changed, but the mental models and measurement systems evaluating marketing have not. Buying is nonlinear. Decisions happen privately. Influence happens long before attribution ever ...
