Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
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Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
Episode 82: LTL Update, Tariffs, and Freight Talk With Keith Farnsworth
ThinkFreight
31 minutes
8 months ago
Episode 82: LTL Update, Tariffs, and Freight Talk With Keith Farnsworth
In this episode, Thomas Werdine sits down with Keith Farnsworth to dive into CrossCountry Freight Solutions’ growth journey and tech innovations, the current landscape of the LTL market, and how tariffs are shaping industry dynamics. They explore the importance of strong leadership and team development in overcoming challenges, discuss how technology is transforming sales processes, and share Keith’s personal take on where the freight industry is heading next. ---------------------------- ⚫️ ...
ThinkFreight
Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
