Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
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Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
Episode 88: Using Shipper Intent to Win More Freight with Kevin Hill
ThinkFreight
39 minutes
3 months ago
Episode 88: Using Shipper Intent to Win More Freight with Kevin Hill
What if you knew a shipper was actively searching for capacity before they ever reached out? In this episode, I’m joined by Kevin Hill, longtime freight media voice and now part of the team at CarrierSource, to talk about one of the most powerful tools in freight prospecting today: shipper intent data. We break down how CarrierSource tracks shipper behavior across thousands of lane and equipment type searches, how sales teams are using that intel to target better, and why this kind of visibil...
ThinkFreight
Tyler Harper thought he was signing up for a “big box brokerage” job after ASU. Instead, freight turned into a decade-long obsession, a crash course in carrier sales, and eventually the push that forced him and his co-founders to start Pinnacle Logistics Group, debt-free, on short notice, and with a single book of business. In this episode, Tyler breaks down the origin story behind Pinnacle, including the moment that changed everything, why the team intentionally leans into “ugly freight” lik...
