Building Autonomous Websites: Interview with Flint Co-Founder Michelle

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This Week in AI

JJ Englert

80 episodes

2 days ago

This Week in AI (previously This Week in NoCode) is about how today’s AI products become real businesses. Host JJ Englert interviews the makers behind leading tools to unpack the journey—early bets, pivots, wins, and hard lessons. We break down model choices, shipping speed, pricing, go-to-market, and the updates (mostly AI) that change what’s possible right now. If you want the real stories behind the biggest AI startups—and to stay current on what you can use today—this show is for you. Join our insiders pass for exclusive access 🎟️ https://app.myinsiderpass.com/pass/this-week-in-ai

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Building Autonomous Websites: Interview with Flint Co-Founder Michelle

This Week in AI

44 minutes 21 seconds

1 week ago

Building Autonomous Websites: Interview with Flint Co-Founder Michelle

In this episode of This Week in NoCode + AI, I sit down with Michelle, the co-founder and CEO of Flint, to talk about one of the wildest ideas we’ve seen in web tech lately: an autonomous website that optimizes itself in real time.

Michelle shares her journey from software engineer at Warp to leading growth and marketing, and eventually co-founding Flint. We get into how she validated the idea within days, how she approached finding the right co-founder, and what it actually takes to build AI native products today.

If you’re a builder, founder, or AI-curious maker, this episode is full of lessons on moving fast, talking to users early, and understanding how AI can reshape how we build for the web.

What you’ll learn:

• How autonomous websites work (and why they matter)

• Flint’s early validation process and customer feedback

• Michelle’s path from engineering → growth → founder

• How to find a co-founder you trust

• Real examples of Flint adapting and improving sites in real time

• What the future of AI-driven web experiences could look like

Try Flint: https://www.tryflint.com/

Follow Michelle: https://x.com/michlimlim

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Work with us / Get featured

If you’re building with no-code + AI and want to share your story, reach out here: thisweekinnocode@gmail.com

Timestamps ⏰

00:00 Introduction and Guest Welcome

01:51 Michelle’s Background and Career Journey

03:45 Transition to Growth and Marketing

07:49 Building Flint: The Autonomous Website

12:57 Leaving Warp and Starting Flint

19:37 Finding the Right Co-Founder

23:39 Finding the Right Co-Founder (continued)

25:30 Starting Flint: The First Steps

25:54 Early Validation and Customer Acquisition

27:25 Building and Using the Product

28:19 Advice for Makers: Launch Early

29:57 Demonstrating Flint’s Capabilities

39:21 Future of Autonomous Websites

42:41 Why This Is Exciting for Small Businesses

43:49 Closing Thoughts