In this episode of the Tileyard The Secret Source Podcast, Jo Twist OBE takes us through her incredible journey from studying communities to leading some of the most impactful initiatives in the music and creative industries.

As the CEO of the BPI, Jo reflects on the importance of creativity, community, and technology in shaping the future of the music industry. From spearheading tax credits for the gaming industry to championing the BRIT School and advocating for ethical AI, Jo highlights the role of innovation and collaboration in promoting UK talent on a global scale.

Jo also shares insights into the challenges and opportunities of modernising creative education, the impact of AI on music, and the importance of grassroots venues in nurturing the next generation of artists. Tune in for an inspiring conversation about the power of community, the evolving creative landscape, and how we can build a sustainable future for the music industry.

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This episode was recorded at TYX Studios, the home of world-class recording and creativity at Tileyard London. Explore more at www.tyxstudios.com.