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Time For A Reset Marketing Podcast: Insights from Global Brand Marketers
Overline
95 episodes
1 month ago
In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Nick King speaks with Victoria Lozano, CMO of Crayola, about what it truly takes for legacy brands to stay culturally relevant. Victoria reveals how Crayola balances deep brand purpose with constant product innovation, thereby building an ecosystem that extends far beyond traditional marketing. She shares strategies for turning purpose into unified campaigns, expanding into experiential...
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Marketing
Business,
Careers,
Entrepreneurship
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All content for Time For A Reset Marketing Podcast: Insights from Global Brand Marketers is the property of Overline and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Nick King speaks with Victoria Lozano, CMO of Crayola, about what it truly takes for legacy brands to stay culturally relevant. Victoria reveals how Crayola balances deep brand purpose with constant product innovation, thereby building an ecosystem that extends far beyond traditional marketing. She shares strategies for turning purpose into unified campaigns, expanding into experiential...
Show more...
Marketing
Business,
Careers,
Entrepreneurship
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87 - Data, Diversity, and Disruption: Ariela Nerubay, CMO of Jumex USA, Unpacks Her Playbook for Driving Brand Growth
Time For A Reset Marketing Podcast: Insights from Global Brand Marketers
39 minutes
7 months ago
87 - Data, Diversity, and Disruption: Ariela Nerubay, CMO of Jumex USA, Unpacks Her Playbook for Driving Brand Growth
Tune in to Time for A Reset "I'm a passionate marketer when it comes to just bringing new ideas to life, but I'm even more passionate about ensuring that those ideas create communities where everybody feels seen, heard, and therefore, you establish a deeper connection with consumers." Ariela Nerubay Turndorf, CMO of Jumex USA On this episode of Time for a Reset, Marketing Podcast: Insights from Global Brand Marketers, brought to you by Overline, host Tiffany Wilburn sits down with Ariela Neru...
Time For A Reset Marketing Podcast: Insights from Global Brand Marketers
In this episode of Time for a Reset: Insights from Global Brand Marketers, brought to you by Overline, host Nick King speaks with Victoria Lozano, CMO of Crayola, about what it truly takes for legacy brands to stay culturally relevant. Victoria reveals how Crayola balances deep brand purpose with constant product innovation, thereby building an ecosystem that extends far beyond traditional marketing. She shares strategies for turning purpose into unified campaigns, expanding into experiential...