Tiny Marketing: Marketing and Sales Systems for Independent Consultants
Sarah Noel Block
172 episodes
1 day ago
Send us a text We trace Melissa’s move from overwhelmed solo CPA to booked-out fractional controller using a gateway offer, a short solo podcast, and thoughtful digital networking. Practical steps, real numbers, and a system any service founder can adapt without a big budget. • launching a service business after corporate • early marketing missteps and lessons learned • the strategic spark and defining a gateway offer • email list basics and simple CRM choices • short solo podcasting with AI...
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Send us a text We trace Melissa’s move from overwhelmed solo CPA to booked-out fractional controller using a gateway offer, a short solo podcast, and thoughtful digital networking. Practical steps, real numbers, and a system any service founder can adapt without a big budget. • launching a service business after corporate • early marketing missteps and lessons learned • the strategic spark and defining a gateway offer • email list basics and simple CRM choices • short solo podcasting with AI...
Ep 148: Your Lead Magnet Is the First Step to Filling Your Sales Pipeline
Tiny Marketing: Marketing and Sales Systems for Independent Consultants
42 minutes
3 months ago
Ep 148: Your Lead Magnet Is the First Step to Filling Your Sales Pipeline
Send us a text Struggling to turn website visitors into customers? The missing piece might be a strategically crafted lead magnet that does more than just collect email addresses. In this workshop replay, I break down my framework for creating lead magnets that actually convert to sales. We dive deep into how your lead magnet should function as the first step in your customer's journey, connecting directly to your gateway offer and signature service. You'll discover why the most effective le...
Tiny Marketing: Marketing and Sales Systems for Independent Consultants
Send us a text We trace Melissa’s move from overwhelmed solo CPA to booked-out fractional controller using a gateway offer, a short solo podcast, and thoughtful digital networking. Practical steps, real numbers, and a system any service founder can adapt without a big budget. • launching a service business after corporate • early marketing missteps and lessons learned • the strategic spark and defining a gateway offer • email list basics and simple CRM choices • short solo podcasting with AI...
