This week, we’re diving into a deceptively tricky question: How do you know when a company is actually ready for enablement… and when they’re just looking for someone to clean up the mess?!

Joining Devon is GTM powerhouse Michelle Pietsch, who’s built and scaled revenue teams at Datadog, Drift, and Dooly. Michelle shares real talk from the other side of the hiring table, including what it really means when a founder says they “believe in enablement.”

Question: How do I know if a company is truly ready for enablement?

Guest: Michelle Pietsch, GTM leader BeaconGTM

Topics:

- Red & green flags in CROs and founders

- Interview questions that reveal true buy-in

- The tipping point for bringing in enablement

- Shifting from reactive to strategic work

Resources & Links: Follow Michelle on LinkedIn