Welcome to Episode 22 of True North Strong: A Sports Performance Podcast. Join me this episode as I catch up with Sheldon Persad, who is a Strength & Conditioning Coach and Co-Owner of Personal Best Health & Performance which provides comprehensive health, wellness and high performance services to corporations and individual clients. Sheldon is also the Senior Advisor, Business Performance at the Canadian Sports Centre - Ontario where he leads the strategic planning of the organization and oversees strategic partnerships with external clientele. Sheldon is based out of Toronto, Ontario.

We dig into Sheldon's journey into the strength and conditioning and coaching field which has spanned close to 40 years! Sheldon and I chat about his role in the creation of two national organizations the Certified Professional Trainers Network and most recently the Canadian Strength and Conditioning Association where he served as the Inaugural President. We also touch on advice for young coaches, surrounding yourself with a diverse group of mentors as well as the changes he has seen in the industry since co-founding Personal Best in 1991.

It was such a pleasure to have Sheldon on the show as his passion for helping his clients and the field as a whole really shone through. You can connect with Sheldon by visiting personalbest.ca