In this episode, our guest Kelly Mikhailoff emphasises the importance of building a strong team culture as the foundation for success. She discusses the significance of recognising and celebrating diversity within the team, which fosters an environment where individuals feel valued and empowered.
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In this episode, our guest Kelly Mikhailoff emphasises the importance of building a strong team culture as the foundation for success. She discusses the significance of recognising and celebrating diversity within the team, which fosters an environment where individuals feel valued and empowered.
AIM High: Adding influencer marketing to your campaign toolkit
Two in Twenty
45 minutes
4 years ago
AIM High: Adding influencer marketing to your campaign toolkit
When the term influencer marketing is mentioned we immediately associate it with a B2C strategy and of people promoting products on Instagram and TikTok. Although influencer marketing has been around for over 15 years it is only recently that B2B industries, like financial services, have started to adopt it. In today’s episode Twink is joined by Tim Williams, CEO of Onalytica and Theodora Lau, Founder of Unconventional Ventures, to discuss how marketers within asset management can add i...
Two in Twenty
In this episode, our guest Kelly Mikhailoff emphasises the importance of building a strong team culture as the foundation for success. She discusses the significance of recognising and celebrating diversity within the team, which fosters an environment where individuals feel valued and empowered.
