
In Episode 11 of Two Tokens Short, hosts Robert De La Rosa and Mitchell Newberger sit down with John Makarewicz, co-founder of Faris Capital Partners, to unpack how Canadian capital is flowing into U.S. value-add multifamily—and where AI supercharges the whole machine.
John traces his path from building a residential powerhouse during the post-’08 recovery to today’s focus: buying tired Class-B apartments across the Sun Belt, renovating smartly, and delivering consistent cash flow to investors (many of them Canadian, navigating a very different tax/regulatory reality).
The conversation hits:
Why housing scarcity + Sun Belt migration make apartments a long-term bet
How Ferris evaluates markets (population growth, job diversity, rent-to-income affordability)
Practical AI in the stack—market screening, CRM analytics, and ad spend optimization (e.g., HubSpot data → smarter weekday campaigns)
Nurturing accredited investors at scale with content, podcasting, and trust-first education
What “intelligent follow-up” could look like next: personalized cadences, channel timing, and lead revival
It’s a clear, operator-level look at modern syndication: conservative underwriting, high-touch investor experience, and pragmatic AI that saves time without losing judgment.
✨ Insert Coin, Unlock Conversation.