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Uncommon Thinking
Uncommon Thinking
29 episodes
2 months ago
Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on global marketing event stages. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.
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Marketing
Business,
Management
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All content for Uncommon Thinking is the property of Uncommon Thinking and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on global marketing event stages. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.
Show more...
Marketing
Business,
Management
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How to Turn Your TV Nightmare into Ratings Gold
Uncommon Thinking
33 minutes
2 years ago
How to Turn Your TV Nightmare into Ratings Gold
Measuring TV audiences used to be really simple. Now it’s a hot mess. From linear TV, to catch-up, FAST channels and subscription streaming apps — it’s a TV nightmare for marketers. In this session, taken from Advertising Week APAC 2023, execs from three very different media agencies will unpack how they’re navigating the data maze […]
Uncommon Thinking
Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on global marketing event stages. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.