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49. How can digital teams ensure organisations fully understand the value of a user-centred product design process?: Claire White @ Exscientia
Understanding Users: The UX Podcast
35 minutes 50 seconds
2 years ago
49. How can digital teams ensure organisations fully understand the value of a user-centred product design process?: Claire White @ Exscientia
Claire White is Product Design Lead @ Exscientia, an AI-based Pharmatech research company.
She shares with me her experiences of moving into the rapidly-evolving world of AI-powered Pharmatech, her views on the importance of rapid, ongoing prototyping when designing products, and why User-Centred Design is not just UX Design.
Thanks for listening, and I hope you enjoy the episode.
Mike Green
