Danny Hope is a Product Strategy Consultant and Founder of UX Brighton, a long-running annual one-day UX conference on the south coast of the UK.  The theme of this year's event is Creativity and Innovation, and in this episode I chat with Danny about the kinds of talks attendees can expect and what learnings they can hope to take away to try out in their own work.  "I've seen time and again the damaging effects on teams where innovation and creativity aren't recognised as important. I've seen the limiting effect that that can have on the quality of the output of those teams - and to some extent the happiness of the individuals contributing. Creativity and innovation are such important concepts, but the terms are so misused. I'd like to ask people to be able to talk about these things comfortably, and with a kind of sound framework of understanding..." Thanks for listening, and I hope you enjoy the episode.  Mike Green