Send us a text From TikTok to YouTube to podcasts, Hispanic creators are transforming the digital world — and brands are finally taking notice. In this episode, Jorge Mañón, CEO of Unlocking Consulting™ and The Moonfish Group™, and author of Unlocking the Hispanic Market: Untapped Opportunities for Business Growth, joins Lauren Hayes to explore how La Voz Digital — the collective voice of Hispanic creators — is reshaping influence, entrepreneurship, and authenticity online. Discover how Hispa...
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Send us a text From TikTok to YouTube to podcasts, Hispanic creators are transforming the digital world — and brands are finally taking notice. In this episode, Jorge Mañón, CEO of Unlocking Consulting™ and The Moonfish Group™, and author of Unlocking the Hispanic Market: Untapped Opportunities for Business Growth, joins Lauren Hayes to explore how La Voz Digital — the collective voice of Hispanic creators — is reshaping influence, entrepreneurship, and authenticity online. Discover how Hispa...
Episode 28: La Cocina of Influence – How Food, Flavor, and Family Recipes Shape Hispanic Consumer Power
Unlocking the Hispanic Market Podcast
18 minutes
4 months ago
Episode 28: La Cocina of Influence – How Food, Flavor, and Family Recipes Shape Hispanic Consumer Power
Send us a text In the Hispanic community, food is more than flavor—it’s heritage, identity, and emotional connection. From cherished family recipes to viral cooking content, la comida is shaping how U.S. Hispanics shop, share, and spend. In this episode of Unlocking the Hispanic Market, host Jorge Mañón explores how food influences brand loyalty, grocery habits, and digital culture—and why understanding the Hispanic kitchen is essential to reaching one of America’s most powerful consumer segm...
Unlocking the Hispanic Market Podcast
Send us a text From TikTok to YouTube to podcasts, Hispanic creators are transforming the digital world — and brands are finally taking notice. In this episode, Jorge Mañón, CEO of Unlocking Consulting™ and The Moonfish Group™, and author of Unlocking the Hispanic Market: Untapped Opportunities for Business Growth, joins Lauren Hayes to explore how La Voz Digital — the collective voice of Hispanic creators — is reshaping influence, entrepreneurship, and authenticity online. Discover how Hispa...