Each fortnight we take India’s most significant business and tech stories and strip away complexity, spin and PR and add unbiased analysis, simplicity and wit. The result is business stories and conversations that are both fun and insightful. Told by the trusted and experienced writers and editors of The Ken, India’s first and leading subscribers-only business publication, and hosted by Anushka and Olina.
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Each fortnight we take India’s most significant business and tech stories and strip away complexity, spin and PR and add unbiased analysis, simplicity and wit. The result is business stories and conversations that are both fun and insightful. Told by the trusted and experienced writers and editors of The Ken, India’s first and leading subscribers-only business publication, and hosted by Anushka and Olina.
Disney+ Hotstar's Desire to Break Out of IPL's Golden Handcuffs
Unofficial Sources
20 minutes
4 years ago
Disney+ Hotstar's Desire to Break Out of IPL's Golden Handcuffs
Disney+ Hotstar is India’s largest streaming platform, a feat that is largely owed to its prized licensing of the IPL, the cricketing tournament makes up 50% of its ad revenue. But the company is working to reduce its dependence on cricket, and with that come ambitious strategies and plans. Story originally reported by Munsif Vengattil. Want to dive deeper into this story? Access it for free: https://the-ken.com/podcastoffer/ Hosts: Olina Banerji and Rohin Dharmakumar. Music and editing by Sameer Rahat from Baqsa Studios. Psst share your feedback with us on podcast@the-ken.com
Unofficial Sources
Each fortnight we take India’s most significant business and tech stories and strip away complexity, spin and PR and add unbiased analysis, simplicity and wit. The result is business stories and conversations that are both fun and insightful. Told by the trusted and experienced writers and editors of The Ken, India’s first and leading subscribers-only business publication, and hosted by Anushka and Olina.
