UNSUNG is back and this time MixedByJocelin, Matt Soczywko and Igor Maxymenko caught up with UK hitmaker whYJay, including getting an exclusive track production breakdown of Tion Wayne's IFTK with La Roux.
Often working in collaboration with fellow Mancunian LiTek, whYJay is the multi-platinum selling record producer behind hits like ‘Taste (Make It Shake)’ by Aitch, ArrDee’s ‘Flowers’, and Tion Wayne & La Roux’s ‘IFTK’ and Central Cee’s ‘Doja’ . whYJay executive produced Aitch’s debut album ‘Close To Home’ which peaked at Number 2 in the UK album charts, including the top ten single ‘My G’ featuring superstar Ed Sheeran.
Beyond UK rap, he has turned his hand to pop hits like Flo’s ‘Fly Girl’ and Caity Baser’s ‘Pretty Boys’.
➡️ Follow WhyJay on Instagram - https://www.instagram.com/whoswhyjay
➡️ Hear some of whYJay's productions - https://open.spotify.com/playlist/37i9dQZF1EFyyQUvR9toMI?si=595656f551724159
➡️ Watch this episode on YouTube - https://youtu.be/t06CrAb6tmg
➡️ Learn more about Audiomovers - https://audiomovers.com/?utm_source=youtube&utm_content=unsung&utm_campaign=whyjay
Timecode0:00 - 0:32 - Intro0:32 - 2:45 - Meeting Robbie Williams at Abbey Road2:45 - 4:50 - How whYJay got started in the Music Industry4:50 - 8:07 - Meeting Aitch8:07 - 13:27 - Producing, Mixing and Mastering "Taste" for Aitch13:27 - 15:57 - Keeping the production simple15:57 - 19:13 - Trends in Music Production & Genres19:13 - 22:59 - Baile Funk and working with Brazilian producers22:59 - 23:35 - Digital vs Analog clipping23:35 - 25:31 - The Sound of Different DAWs25:31 - 26:41 - Digital Clipping as a stylistic mixing decision26:42 - 27:25 - Letting other engineers Mix/Master your tracks27:26 - 28:11 - Working with Prash 'Engine-Earz' Mistry28:12 - 30:49 - Working with Manon Grandjean30:49 - 31:13 - Working on Albums vs Singles31:13 - 34:59 - Working on 'Close to Home' (Aitch Album)34:59 - 36:04 - Working in The Church Studios36:04 - 37:13 - Working in "Professional Studios"37:13 - 38:01 - whYJay's love for the Scarlett 2i238:01 - 39:07 - With equipment it's how you use it not what you use39:07 - 40:39 - whYJay's studio upgrades40:39 - 41:27 - The song that defines whYJay41:27 - 43:55 - whYJay and LiTek's working relationship.43:55 - 47:31 - Their unique workflow.47:31 - 50:13 - Rhythm Roulette and production influences.50:13 - 53:58 - Production Techniques and sampling.53:58 - 56:44 - Granular Synthesis and Plugins.56:44 - 58:33 - Studio session gone wrong.58:33 - 1:00:54 - Dream collaborators and Burna Boy story.1:00:54 - 1:02:59 - Working with Tion Wayne.1:02:59 - 1:05:16 - The success of "Going in for the Kill".1:05:16 - 1:11:13 - Future goals and working with American artists.1:11:13 - 1:14:18 - Advice for up and coming producers.
UNSUNG is a weekly show exploring the untold stories and creative processes behind the music we love, from a cast of globally acclaimed record producers, studio engineers, songwriters and composers.UNSUNG honours the real stories, and the truth behind the music that shapes our lives.
It's a podcast by music obsessives, for music obsessives. Join us.UNSUNG is a podcast from Audiomovers. Audiomovers is part of the Abbey Road REDD family and our software LISTENTO is used by over 90% of recording sessions at the studio, as well as on countless GRAMMY-winning records and Billboard 100 hits. Alongside LISTENTO, Audiomovers creates a suite of groundbreaking pro audio software tools designed to help music makers collaborate.
Learn more: https://audiomovers.com/?utm_source=dsp&utm_content=unsung&utm_campaign=whyjay
#podcast #production #ukrap #pop #rnb #centralcee #aitch #arrdee #flo #beatmakers