In this podcast episode, I will attempt to explain in simple terms what reputation abuse spam is, why it should be avoided, and why it's generally confusing. As part of this discussion, I will also explore the relationship with expired domains. There are plenty of good reasons why anyone listening to this podcast should not consider engaging in either reputation spam or expired domain SEO spam. Explain it like I'm five years old Reputation abuse spam is when someone uses tricky methods to make themselves or their website look better than they really are. Google doesn't like this because it makes it harder for everyone to find the good stuff online. Expired domains are old website addresses that someone else used before, and sometimes people use them to try to trick Google too. We're talking about why these tricks are bad and why you shouldn't use them.