How do you go from a cinema seat in a Dutch small town, moved to tears by a Brazilian film - to selling stories across continents, backing an €11M vampire series, and now showrunning a bold, romantic costume drama?

That’s the arc of Fleur Winters—producer of Dutch Gouden Kalf WinnerThe Crash, founder of Big Blue, and the creative force behind the upcoming Grand Hotel by the Sea.
A series that blends entertainment with substance—and throws a well-aimed rock into the still water of convention.

In this episode of Unwritten+, Fleur joins me to talk about:
🎬 What showrunning really means—and why clear leadership empowers creativity
🌊 How surfing (and saying no) helps her reset
🛠️ Building a slate that puts audience first—without chasing the algorithm
🪨 Why she believes stories should entertain and shake something loose
✨ The project she waited seven years to make

This one’s a masterclass in creative stamina, smart risk-taking, and trusting the story only you can tell.