Corporate Social Responsibility (CSR) is social face of any corporate, which is now being implemented as a mandate from Government of India, pushing the corporates to put in 2% of their annual profitability back in to social ventures for the betterment and sustainable development of the under-developed or under-privileged strata of the society around the corporates. Through CSR programs, philanthropy, and volunteer efforts, businesses can benefit society while boosting their brands.

Companies that adopt CSR programs have often grown their business to the point where they can give back to society, e.g., the government mandate starts for the organizations reporting an annual profit upwards of ₹ 100 Crores. Thus, CSR or CER (Corporate Environmental Responsibility) is typically a strategy that's implemented by large corporations for the good of Society or Environment respectively. After all, the more visible and successful a corporation is, the more responsibility it has to set standards of ethical behavior for its peers, competition, and industry.