Most people think “going viral” only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements 📈 What syndication networks are (and why they matter for visibi...
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Most people think “going viral” only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements 📈 What syndication networks are (and why they matter for visibi...
DIY PR Strategies for Small Business Owners | How to Get Press Without a Publicist | Ep112
Visibility Era
14 minutes
3 months ago
DIY PR Strategies for Small Business Owners | How to Get Press Without a Publicist | Ep112
Want to get your business featured in the media—but don’t have the budget for a publicist? This video breaks down exactly how to do your own PR and get your brand seen across local, print, and digital outlets. Whether you're a product-based business, a personal brand, or a small service provider—this episode will walk you through how to get started with visibility the smart, strategic way. 🎯 Here’s what we cover: ✅ How to pitch your brand to local newspapers + magazines ✅ Where to find gift...
Visibility Era
Most people think “going viral” only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements 📈 What syndication networks are (and why they matter for visibi...