In this episode, Lydia breaks down one of the most common questions founders ask: ➡️ “What is the actual ROI of PR?” You’ll learn what press really does for your brand, why consistent earned media is so powerful, and how visibility translates into credibility, trust, SEO, audience growth, and eventually—yes—sales. If you’ve ever wondered whether PR is “worth it,” this is your roadmap. What You’ll Learn: - How PR builds credibility and trust faster than most methods you're taught - Why a st...
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In this episode, Lydia breaks down one of the most common questions founders ask: ➡️ “What is the actual ROI of PR?” You’ll learn what press really does for your brand, why consistent earned media is so powerful, and how visibility translates into credibility, trust, SEO, audience growth, and eventually—yes—sales. If you’ve ever wondered whether PR is “worth it,” this is your roadmap. What You’ll Learn: - How PR builds credibility and trust faster than most methods you're taught - Why a st...
HOW TO BUILD YOUR BRAND'S 1st PR CAMPAIGN || What To Do First | Ep123
Visibility Era
13 minutes
1 month ago
HOW TO BUILD YOUR BRAND'S 1st PR CAMPAIGN || What To Do First | Ep123
You know about social media. You know about marketing. You know about sales. But when it comes to PR, most business owners have no idea where to start. In this video, I’m breaking down exactly what every founder, marketing team, or product-based brand needs to know before pitching the media. Here’s what we’ll cover: ✨ What PR really means for your brand today (it’s not just press releases) 🏗️ The foundational pieces every business needs before reaching out to the media 💡 Why every business ...
Visibility Era
In this episode, Lydia breaks down one of the most common questions founders ask: ➡️ “What is the actual ROI of PR?” You’ll learn what press really does for your brand, why consistent earned media is so powerful, and how visibility translates into credibility, trust, SEO, audience growth, and eventually—yes—sales. If you’ve ever wondered whether PR is “worth it,” this is your roadmap. What You’ll Learn: - How PR builds credibility and trust faster than most methods you're taught - Why a st...
