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Visibility Era
Bridget Sicsko and Lydia Bagarozza
126 episodes
1 week ago
Most people think ā€œgoing viralā€ only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements šŸ“ˆ What syndication networks are (and why they matter for visibi...
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All content for Visibility Era is the property of Bridget Sicsko and Lydia Bagarozza and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Most people think ā€œgoing viralā€ only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements šŸ“ˆ What syndication networks are (and why they matter for visibi...
Show more...
Personal Journals
Business,
Society & Culture,
Entrepreneurship,
Relationships
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How to Get Your Business on Google (PR Edition!) | Ep121
Visibility Era
11 minutes
1 month ago
How to Get Your Business on Google (PR Edition!) | Ep121
Before you pitch a single journalist or apply for a feature, make sure your business is listed on Google. 🧭 In this video, I’m breaking down why your Google Business Profile is one of the most overlooked PR tools out there—and how setting it up the right way can help you get found by editors, customers, and media. Here’s what you’ll learn: āœ… Why a Google Business Profile is NEEDED āœ… What to include so you show up in Google Search & Maps āœ… Why media will actually Google you be...
Visibility Era
Most people think ā€œgoing viralā€ only happens on social media… but in PR, one good press feature can quietly go viral too. In this video, we’re breaking down how syndication works — and how one placement on a site like PureWow, Bustle, or Apartment Therapy can end up being shared across Yahoo, MSN, AOL, and other massive media networks. We’ll cover: ✨ A real story of how one PureWow feature turned into four media placements šŸ“ˆ What syndication networks are (and why they matter for visibi...