Originally from South Africa, via New Zealand, Tracy tells us about the time she sold lollies from her backpack at school, and discovering her love of art. After degrees in art and graphic design, and jewellery making, she followed these passions - plus a spell as a cabin crew for JetStar - before establishing her own branding and design business during the height of the pandemic in July 2020. 5 years on, she employs 12 staff and helps companies set their branding and marketing straight. “Sit down and really ask yourself, and take inventory of your life and what you have. And assess if you are willing to lose it all, or up it all. Because it will affect every single area of your life. Take stock of what you have, and be prepared to go and grow.” ~ Tracy Fryer ~~ Guest: Tracy Fryer, Design Studio Perth Web site: https://designstudioperth.com.au/ The Real Biz Life Chronicles podcast: https://www.therealbizlifechronicles.com/ Interviewer: Charlie Gunningham Recorded at: The Hub, Technology Park, Bentley WA 6102 For more information on WA Leaders, please visit www.waleaders.com.au