Episode 121 | DP & McGhee

In this Legends Series episode of Wait, What? Sportsbiz Chat with DP & McGhee, co-hosts David Paro and Tim McGhee sit down with industry pioneer Frank Vuono — a true architect of the modern sports marketing era. From supercharging the NFL’s licensing operation in the 1980s to co-founding ISI and 16W Marketing, Frank shares hard-earned insights and behind-the-scenes stories from a remarkable career spent working with some of the biggest names in sports.

But first, DP & McGhee run through another wild week in sports:

⚽ MLS Mashup: No vote yet on switching to the international soccer calendar — plus Messi and Jordi Alba face suspensions after skipping the All-Star Game.
🧠 NFL HQ Shooting & CTE: A tragic incident at the NFL’s office building leads to broader questions around mental health and its connection to CTE — a thread picked up from last week's powerful convo with Leonard Marshall.
⚾ Legends Lost: Honoring two icons — baseball great Ryne Sandberg and wrestling superstar Hulk Hogan.
💥 Bryce vs. The Boss: Bryce Harper stirs the pot again, this time calling out MLB Commissioner Rob Manfred.

Smart takes. Occasional nonsense. Always at the corner of Sports & Business.
Bold conversations. Real legends. Only on Wait, What?