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We Know Marketing, We Promise
Kelsie Downs + Naoma Serna-Zahn
40 episodes
1 day ago
We Know Marketing, We Promise is where ambitious women go when they’re tired of guessing their way through marketing and want real clarity on how to scale. Naoma and Kelsie unpack the mindsets, messaging, and marketing foundations that actually move your business forward — especially when you’re juggling work, life, motherhood, and 47 mental tabs at once. It’s strategy with a little heat and a lot of honesty.
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Marketing
Business
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All content for We Know Marketing, We Promise is the property of Kelsie Downs + Naoma Serna-Zahn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We Know Marketing, We Promise is where ambitious women go when they’re tired of guessing their way through marketing and want real clarity on how to scale. Naoma and Kelsie unpack the mindsets, messaging, and marketing foundations that actually move your business forward — especially when you’re juggling work, life, motherhood, and 47 mental tabs at once. It’s strategy with a little heat and a lot of honesty.
Show more...
Marketing
Business
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037. The Price of People-Pleasing in Business
We Know Marketing, We Promise
31 minutes 5 seconds
1 week ago
037. The Price of People-Pleasing in Business

Scope creep is the silent killer of creative businesses. In this episode, we break down how small “quick favors” turn into resentment, chaos, and broken processes—and how to finally stop the cycle.

What you’ll learn:

  • The real reason scope creep happens (and why shame keeps you stuck)

  • How bending your process destroys your team’s capacity and your quality of work

  • Why saying yes out of guilt or urgency leads to resentment

  • Practical ways to communicate boundaries with clients

  • How to be generous with clients without getting taken advantage of

  • Why creatives must make it easy to work with them—clear packages, clear deliverables

  • How to build buffers, add-ons, and systems that prevent scope creep

  • The power of Friday updates, onboarding experiences, and transparency in client communication

If you’ve ever said “sure, we can squeeze that in” and then immediately regretted it, this episode will help you reclaim your time, protect your team, and rebuild confidence in your process.

👉 Subscribe for weekly honest conversations about business, boundaries, and better marketing.
💬 Question: What is one boundary you need to reinforce in your business this week?

#BusinessBoundaries #CreativeEntrepreneur #ScopeCreep #WeKnowMarketing #ClientManagement


We Know Marketing, We Promise
We Know Marketing, We Promise is where ambitious women go when they’re tired of guessing their way through marketing and want real clarity on how to scale. Naoma and Kelsie unpack the mindsets, messaging, and marketing foundations that actually move your business forward — especially when you’re juggling work, life, motherhood, and 47 mental tabs at once. It’s strategy with a little heat and a lot of honesty.