In this episode, I’m sharing why creating a local wedding content creator business is the smartest way to grow.

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Destination weddings and nationwide travel might sound glamorous, but they’re usually one-and-done with no referrals afterwards. Building locally is where the long-term income and steady bookings come from.

I’ll walk you through 10 real reasons why focusing on your area pays off:

• Get known at local venues & attract couples marrying there

• Less competition (4–5 WCCs vs hundreds nationwide)

• Build strong relationships with vendors who constantly refer you

• Easier conversions when you’re 100% relatable to couples

• Become part of a supportive wedding community

• Show up in Google searches for your town & venues

• Constant referrals from couples, siblings, friends, vendors & venues

• And a whole lot less stress—less travel, fewer overnights, easier childcare, and working with vendors you already know

If you’ve been wondering whether to go broad or to double down locally, this episode will show you why local is the fastest path to becoming the most sought-after wedding content creator in your area.