Ep. 20: CEO Retreat - Quality Comes from “Within”!

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What Are You Willing to Throw Your Life Away On?

andrew reed & the liberation

20 episodes

1 day ago

This question cuts straight to the heart of Life… and this series of messages goes, perhaps, as DEEP and Intelligently as possible into the Experience of Life and offers PROFOUND insight gained from a journey that has been EPIC in worldly terms, but is also littered with catastrophic losses almost unimaginable. Set in an array of settings ranging from intimate talks in the Awakened Forest to national conferences, concerts, broadcasts and various public events over the years, Andrew shares a challenges people to learn to truly live, and even embrace the struggles and heartaches along the way…and somehow reconcile and integrate the Day and Night, Pleasure and Suffering… Andrew Reed is a True Outlier… Andrew has gone about as DEEP as possible, through personal will, as well as through “events” into the PROFOUND of the Experience of Life. He has accomplished much in worldly terms and in a number of fields, including music, the arts, healthcare, business, wilderness adventurer, scientific research, Alaskan commercial fishermen, consultant/teacher to over 10,000 CEOs and executives, etc. But his life is also littered with almost every catastrophic loss imaginable from the loss of 2 children in accidents, loss of health, loss of a few fortunes, loss of wives & loves, and loss through natural disasters of hurricanes and forest fires. Add in - bear attacks, gunshot fragments in his head, being swept overboard a few times nearly drowning, escaping from fires nearly killing him, having multiple breakdowns and such add to the color to the philosophical topics and practical, pragmatic advice shared… He has been described as a creative rarely seen, with accomplishments in music and the arts as well as being an expert on creating and operating World-Class organizations. He is also a songwriter and super guitarist under Universal/Virgin Music Groups and WorldSound with an international fanbase accounting for 90% outside of the US. He is the principal of Multi-View Incorporated family of companies which benchmarks and consults with over 1,300 companies, primarily in the United States.

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Ep. 20: CEO Retreat - Quality Comes from “Within”!

What Are You Willing to Throw Your Life Away On?

1 hour

2 weeks ago

Ep. 20: CEO Retreat - Quality Comes from “Within”!

Andrew opens Day 1 of the CEO Retreat, attended by CEOs from across the country, by going straight to the heart of QUALITY—and where it REALLY comes from: within the Leader! He connects discipline to a Culture of Meticulousness, then ties Customer Delight (5,553 interactions without a single complaint) to phenomenal economics. CEOs are urged to defeat corporateness without lowering Standards, but INCREASING their Standards. He also urges to build Self-Regulating Systems (training + compensation), and assess leaders for Intelligence, Communication Skills, Attitude, Energy/Drive, Decisiveness, Accountability, and Confidence. The throughline: SUCCESS UNITES PEOPLE; design for incentives and disincentives; and run an “integrated, coherent organization, based on “mutual reliance” with zero silos where compensation teaches, both in monetary as well as, more importantly, non-monetary levels. Quality comes from “within!”

Chapter Markers

(00:12) Intro

(02:56) Welcome to the J-House — Fire, resilience, and Special Forces influence

(05:29) Defeat Corporateness — High standards without killing the human feel

(06:12) Japan as Model — Discipline, honor, meticulousness → national performance

(07:20) Quality = From Within — Vision, will, and the 50% you control

(08:35) Meticulousness in Practice — “Good enough” vs “that’s it” craftsmanship

(09:55) Customer Delight — Win referral sources; thousands of visits, zero complaints

(11:35) Maintenance Mindset — Everything requires care; quality is ongoing work

(13:50) Focus & Self-Regulation — Love → energy; leaders set the standard

(16:48) Manuals & Training — Standardization, documentation, labs, and tests

(17:18) Self-Regulating Orgs — Less supervision; comp + systems carry the load

(22:29) Kill Meeting Hell — Design operations that don’t need endless meetings

(23:30) Success as Duty — Growth, economics, mission—what the CEO must deliver

(29:18) Incentives & Disincentives — Pay as teacher; include the negative

(31:11) Proven Comp Systems — 2× quality, 2× productivity when pay aligns

(41:06) Audit Your Leadership — Assess yourself and your lieutenants

(44:17) Pipeline for Leaders — Video screens, redundancy, promotion track

(47:45) Communication & Lists — Writing, public speaking, prioritization habits

(49:40) Attitude & Energy — Remove poison; happiness pay; hire for drive

(51:40) Decisiveness & Courage — Avoid analysis paralysis; own mistakes

(54:05) Accountability Skill — Do the “pain” without losing talent

(55:29) Standardization Basics — Steps, requirements, position-state of self-control

(56:28) Confidence via Pay — Smoke out renters; bet on self + company

(58:13) One Living System — Zero silos; comp as the glue

(59:19) The Leader’s Lid — Org can’t outgrow the CEO; keep leveling up

(01:00:11) Break & Close

Song: Twisted World - andrew reed & the liberation

Album: As a Bird of the Air… (Trilogy I Album 1)

Social Media Links

www.mvi.life

Official Website: www.AndrewReedMusic.com

Facebook: @andrewreedandtheliberation

X: @AndrewReedMusic

Instagram: @AndrewReedMusic

Spotify: https://open.spotify.com/artist/2Lx7DnbB5qyt7uwV8yeHwE

Youtube Channel: @andrewreedtheliberation

MVI Phone #: (828) 698-5885

Click here to view the episode transcript.

Watch out for the next message, every two weeks on Fridays @ 7:01am (EST)!

“The big thing that a CEO has to be about is success. That’s the job.”

What Are You Willing to Throw Your Life Away On?