What One Thing? A Meeting Planner's Guide to the Top of the Events World
Smart Meetings
45 episodes
2 weeks ago
Send us a text In this energizing episode of What One Thing?, Devon Montgomery Pasha sits down with behavioral science expert and global keynote speaker Nancy Harhut to explore why people say yes and how understanding human decision-making can transform both marketing and event design. Nancy breaks down the emotional shortcuts that drive behavior, the four decision defaults that shape how audiences take in information, and the powerful impact of designing for attention, resonance and action. ...
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Send us a text In this energizing episode of What One Thing?, Devon Montgomery Pasha sits down with behavioral science expert and global keynote speaker Nancy Harhut to explore why people say yes and how understanding human decision-making can transform both marketing and event design. Nancy breaks down the emotional shortcuts that drive behavior, the four decision defaults that shape how audiences take in information, and the powerful impact of designing for attention, resonance and action. ...
Impact 2.0: How IMEX Frankfurt Is Shaping the Future of Events
What One Thing? A Meeting Planner's Guide to the Top of the Events World
12 minutes
8 months ago
Impact 2.0: How IMEX Frankfurt Is Shaping the Future of Events
Send us a text In this episode of What One Thing?, Smart Meetings’ vice president and editorial director JT Long reconnects with Carina Bauer, CEO of IMEX Group, for a second conversation about the upcoming IMEX Frankfurt 2025. Bauer shares insights into the surge in global demand despite geopolitical uncertainty and how IMEX Frankfurt prioritizes health, well-being and inclusivity through wellness rooms, mindful scheduling and accessibility initiatives. They also discuss efforts to nurture f...
What One Thing? A Meeting Planner's Guide to the Top of the Events World
Send us a text In this energizing episode of What One Thing?, Devon Montgomery Pasha sits down with behavioral science expert and global keynote speaker Nancy Harhut to explore why people say yes and how understanding human decision-making can transform both marketing and event design. Nancy breaks down the emotional shortcuts that drive behavior, the four decision defaults that shape how audiences take in information, and the powerful impact of designing for attention, resonance and action. ...
