When you're juggling dozens of clients in a fast-moving agency, how do you still deliver a high-touch, 5-star experience? In this episode of What’s Hot in Digital, WHD's Executive Assistant, Letitia McClelland, joins Miller Kerta to share how our team builds long-term client relationships while managing multiple deadlines, personalities and expectations. They cover how we approach onboarding, proactive communication, tricky conversations and the internal systems we rely on to make it all feel...
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When you're juggling dozens of clients in a fast-moving agency, how do you still deliver a high-touch, 5-star experience? In this episode of What’s Hot in Digital, WHD's Executive Assistant, Letitia McClelland, joins Miller Kerta to share how our team builds long-term client relationships while managing multiple deadlines, personalities and expectations. They cover how we approach onboarding, proactive communication, tricky conversations and the internal systems we rely on to make it all feel...
Meta's Andromeda Update Just Killed Traditional Ad Targeting
What's Hot In Digital
10 minutes
2 months ago
Meta's Andromeda Update Just Killed Traditional Ad Targeting
Meta just flipped everything you know about ad targeting on its head. The Andromeda algorithm update means creative now controls who sees your ads - not your audience settings.\n\nJames Walker (Managing Director at WHD) sits down with Thom Riley (Senior Paid Social Specialist at WHD) to break down what's actually changed and how we're adapting our entire approach.\n\nWhat We Cover:\n• Why your old campaign structures are about to fail\n• The creative volume shift - from a few ads to 8-10+ var...
What's Hot In Digital
When you're juggling dozens of clients in a fast-moving agency, how do you still deliver a high-touch, 5-star experience? In this episode of What’s Hot in Digital, WHD's Executive Assistant, Letitia McClelland, joins Miller Kerta to share how our team builds long-term client relationships while managing multiple deadlines, personalities and expectations. They cover how we approach onboarding, proactive communication, tricky conversations and the internal systems we rely on to make it all feel...