GALA Festival now welcomes 35,000+ people over 3 days in Peckham and is one of London's biggest and most successful music festivals. But it did not start like that!
In this episode, one of its founders Jonny Edwards really opens up about:
- building a music festival with the stature of GALA
- the highs and lows of music festival promoting
- the lowest moment of his career (year 1 GALA); it was very low!
- the emotional toll of the pandemic