Send us a text Domino’s just dropped a new logo, new packaging, and a fresh jingle… but did they actually take a risk or just turn the saturation up a notch? In this episode of Where Brands Get Their Edge, Borzou and Amanda break down Domino’s latest brand evolution: the brighter blues, the refined logo, the “mmm” sonic branding, and the Shaboozey jingle that lasts about as long as a TikTok. They debate whether this is a smart, subtle refresh for a brand with massive equity—or a missed oppo...
All content for Where Brands Get Their Edge is the property of NickelBronx and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text Domino’s just dropped a new logo, new packaging, and a fresh jingle… but did they actually take a risk or just turn the saturation up a notch? In this episode of Where Brands Get Their Edge, Borzou and Amanda break down Domino’s latest brand evolution: the brighter blues, the refined logo, the “mmm” sonic branding, and the Shaboozey jingle that lasts about as long as a TikTok. They debate whether this is a smart, subtle refresh for a brand with massive equity—or a missed oppo...
How to Build a Business That’s Actually Worth Selling (with Jessica Fialkovich)
Where Brands Get Their Edge
30 minutes
2 months ago
How to Build a Business That’s Actually Worth Selling (with Jessica Fialkovich)
Send us a text Whether you plan to sell your company or die at your desk, you’re going to exit one way or another. In this episode, Borzou sits down with Jessica Fialkovich, founder of Exit Factor and author of Getting the Most for Selling Your Business, who’s overseen more than 1,500 business sales. They break down: Why 95% of exits are unplannedHow burnout kills business valueThe 3 things every company should give you: time, money, and freedomThe “four roles” founders need to replace to sto...
Where Brands Get Their Edge
Send us a text Domino’s just dropped a new logo, new packaging, and a fresh jingle… but did they actually take a risk or just turn the saturation up a notch? In this episode of Where Brands Get Their Edge, Borzou and Amanda break down Domino’s latest brand evolution: the brighter blues, the refined logo, the “mmm” sonic branding, and the Shaboozey jingle that lasts about as long as a TikTok. They debate whether this is a smart, subtle refresh for a brand with massive equity—or a missed oppo...
