Usually on this podcast we talk a lot about the problems to avoid and examples to learn from. We help each other avoid beartraps in order to speed up learning. This episode is a bit different… Daisy speaks to Ariane Vickman, Head of Public Affairs at Starling Bank about the novel experience of working for an organisation with very few detractors. Key takeaways include: - how to use purpose to make practical change - why simplicity matters, in so many ways - and why Starling wants to carry ot...
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Usually on this podcast we talk a lot about the problems to avoid and examples to learn from. We help each other avoid beartraps in order to speed up learning. This episode is a bit different… Daisy speaks to Ariane Vickman, Head of Public Affairs at Starling Bank about the novel experience of working for an organisation with very few detractors. Key takeaways include: - how to use purpose to make practical change - why simplicity matters, in so many ways - and why Starling wants to carry ot...
Rebecca Park, Managing Director of Corporate Affairs at UK Finance talks to Daisy about the real role of communications professionals, why working in an industry body is more interesting that you might think and, of course, why everybody hates bankers. She also dispenses some excellent advice, including: One of the most valuable roles we can play is to be the person in the room who identifies and manages risk. Building reputation isn't about talking to your customers about trust. ...
Why Everybody Hates You
Usually on this podcast we talk a lot about the problems to avoid and examples to learn from. We help each other avoid beartraps in order to speed up learning. This episode is a bit different… Daisy speaks to Ariane Vickman, Head of Public Affairs at Starling Bank about the novel experience of working for an organisation with very few detractors. Key takeaways include: - how to use purpose to make practical change - why simplicity matters, in so many ways - and why Starling wants to carry ot...