We talk with Emma Edwards about The Wardrobe Project, a year-long pause on clothes shopping that reveals how bias, body image, and culture fuel compulsive buying. The pause creates a new way to enjoy style without chasing constant newness. • the no-buy year and why a full stop on shopping matters • how hedonic adaptation keeps us stuck in the “newness” loop • body image pressures and the polished ideal • the clean girl trend, wellness purity and coded thinness • fantasy self versus real self...
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We talk with Emma Edwards about The Wardrobe Project, a year-long pause on clothes shopping that reveals how bias, body image, and culture fuel compulsive buying. The pause creates a new way to enjoy style without chasing constant newness. • the no-buy year and why a full stop on shopping matters • how hedonic adaptation keeps us stuck in the “newness” loop • body image pressures and the polished ideal • the clean girl trend, wellness purity and coded thinness • fantasy self versus real self...
You’re not buying an apartment. Your biases are buying it for you.
Why Smart Women Podcast
33 minutes
4 days ago
You’re not buying an apartment. Your biases are buying it for you.
We unpack the psychology that makes property buying so risky and share the biases that almost had us purchasing a unit above a bong shop because of plantation shutters. We lay out simple steps to slow down your thinking, separate what can change from what cannot, and make a cleaner call. • urgency and fatigue pushing “that’ll do” choices • halo effect from shiny features masking defects • anchoring on price guides and fake discounts • scarcity pressure and authority cues from agents • sunk c...
Why Smart Women Podcast
We talk with Emma Edwards about The Wardrobe Project, a year-long pause on clothes shopping that reveals how bias, body image, and culture fuel compulsive buying. The pause creates a new way to enjoy style without chasing constant newness. • the no-buy year and why a full stop on shopping matters • how hedonic adaptation keeps us stuck in the “newness” loop • body image pressures and the polished ideal • the clean girl trend, wellness purity and coded thinness • fantasy self versus real self...
