Brand strategy goes far beyond a logo or tagline, it’s the foundation for trust, loyalty, and long-term growth.

On this WinsDay, join Reilly Newman, Founder & Brand Strategist at Motif Brands™, and Victor Kimble, CMO at Preston Spire, for an in-depth conversation on how brands can thrive in a shifting marketplace.

With decades of combined experience helping companies define their identity, connect with customers, and deliver measurable results, Reilly and Victor will unpack the strategies that separate lasting brands from forgettable ones.

We’ll cover:

→ Brand-Led Marketing: Why starting with strategy drives stronger campaigns

→ Brand Promise Evolution: The trends reshaping loyalty and consumer trust

→ Brand Clarity to Confidence: How clarity fuels sales, marketing, and growth

→ Rebuilding Marketing Trust: Delivering real emotional and economic value

If you want to understand how to align brand purpose with performance, adapt to changing consumer behavior, and create marketing that truly resonates, this conversation will deliver actionable insights you can use right now.