Most revenue failures don’t start with pipeline—they start with people in the wrong roles.
In this Best Bits from the Making Revenue Tick episode with Mark C. Ward, we dig into the leadership blind spots that quietly stall growth, from first sales hires that never ramp, to sales managers who break more than they build.
Richard Washington (Tick Talent) and Mark Ward (Revenue Arc) break down:
– Why 60% of first-time sales managers fail
– The hidden cost of weak commercial leadership
– How to properly assess capability before you hire
– What to do when you realise someone isn’t right for the role
– Why great revenue leadership isn’t about CVs—it’s about stage-fit, impact, and systems
If you’re scaling from $3M to $30M ARR and want to avoid the most expensive mistake in GTM—you need to watch this.
🎧 Watch the full episode here: https://youtu.be/VF1_hu8l7eA?si=yk2W2PzwWKIvQhtG
Connect with Richard on LinkedIn: https://www.linkedin.com/in/richwash/
Growth Magnet: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7083793079794556928
🔗 Connect with Mark: https://www.linkedin.com/in/markcward/
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