In this episode, Tricia Hingpit shares her journey from junior content writer to founding one of the largest content agencies in the Philippines, Blue Salmon Solutions. Listen in to find out what key strategies Tricia uses for finding and managing clients. From one-time projects to retainer agreements, she’s a pro when it comes to developing relationships and building lasting partnerships. Ever had to fire a client? It happens, and Tricia has experienced that as well. It’s an awkward moment, but she offers some great advice on handling that sticky situation with honesty and professionalism. Trisha's advice underscores the significance of trust, communication, and continuous learning in building successful freelance and agency careers. From networking tips to content marketing strategies, this episode offers invaluable guidance for aspiring UX writers and agency owners alike.