🎙️ Writing & Influence
Episode Title: Designing Your Voice: From Corporate Guardrails to Entrepreneurial Freedom
Guest: Kristiana Corona – Design Leader, Coach, and Entrepreneur
Host: Elaine Acker
✨ Episode Highlights
In this episode, Kristiana Corona shares her journey from corporate leadership to building a purpose-driven brand and coaching business. With experience at Amazon and a background in UX design, Kristiana dives into how writing, design thinking, and even AI can help you lead with clarity and communicate with intention.
Whether you're navigating a big career pivot or finally ready to hit “post” on LinkedIn, Kristiana’s insights will give you the courage—and tools—to show up with confidence.
What You’ll Learn:
- The shift from corporate to entrepreneurship: Why stepping away from structure can be liberating—and terrifying—and how to build your voice on the other side.
- How to start posting online without fear: Real talk about internal barriers, perfectionism, and what it takes to share your message with the world.
- Bridging writing and design: How Kristiana’s UX background influences her content creation and why every word and visual should serve the user.
- Using AI as a thought partner: Kristiana’s honest take on using AI for structure and brainstorming without losing your voice.
- Multiplying your message: How one piece of content can become 12 powerful touchpoints with your audience—and why repetition is not a bad thing.
🔧 Tools & Strategies Mentioned:
- Dan Sullivan & Dr. Benjamin Hardy's books: “10X Is Easier Than 2X,” “Who Not How,” “The Gap and the Gain”
- Design thinking in writing: Use goal-driven structure to improve clarity and user experience
- AI tools: Use as a co-creator for structure, not a substitute for your message
- Content repurposing: Start with a theme or long-form piece, then create blogs, posts, carousels, and reels from that single source
đź’¬ Notable Quotes:
“The only way to learn is to start.”
 “Don't compare your step one to someone else's step twenty.”
 “Every design element—and every word—should serve a purpose.”
 “AI is a powerful partner, but your words are what matter most.”
đź‘Ą Connect with Kristiana:
Explore her 1:1 coaching, membership opportunities, leadership workshops, and community for human-centered leaders.
