My next guest on the XL Podcast, Kapil Kane, has spent his life dedicated to the pursuit of good design. He worked at Apple under Steve Jobs as part of the product design team that innovated the iPad and iPhone. He later took his love of design to Intel to set up an internal corporate accelerator in Shanghai China, supporting local engineers to turn their product ideas into feasible realities. Interestingly, at no point during his time at Cupertino did he or his Apple colleagues mention that word, “innovation”, they just did it. It’s a conversation that explodes some of the myths about innovation and what makes for good design. We talk about Steve Jobs, Jonny Ive, Red Bull, IKEA, Intel, The Lean Startup, corporate innovation, iPhone design aesthetics, China, Zen Buddhism and Hinduism.