He flunked Organic Chemistry, bombed his plan to be a doctor, and traded lab coats for liquor bottles — launching a viral wine campaign before he ever knew what “brand strategy” meant. But that failure? It’s what turned Alex Strubbe into the marketing mind who believes authenticity sells better than any ad spend. At the University of Texas, Alex was chasing expectations — until life slapped him with a D-minus and an identity crisis. He pivoted to business, interned everywhere, and stumbled i...
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He flunked Organic Chemistry, bombed his plan to be a doctor, and traded lab coats for liquor bottles — launching a viral wine campaign before he ever knew what “brand strategy” meant. But that failure? It’s what turned Alex Strubbe into the marketing mind who believes authenticity sells better than any ad spend. At the University of Texas, Alex was chasing expectations — until life slapped him with a D-minus and an identity crisis. He pivoted to business, interned everywhere, and stumbled i...
He flunked Organic Chemistry, bombed his plan to be a doctor, and traded lab coats for liquor bottles — launching a viral wine campaign before he ever knew what “brand strategy” meant. But that failure? It’s what turned Alex Strubbe into the marketing mind who believes authenticity sells better than any ad spend. At the University of Texas, Alex was chasing expectations — until life slapped him with a D-minus and an identity crisis. He pivoted to business, interned everywhere, and stumbled i...
Young Boss with Isabelle Guarino
He flunked Organic Chemistry, bombed his plan to be a doctor, and traded lab coats for liquor bottles — launching a viral wine campaign before he ever knew what “brand strategy” meant. But that failure? It’s what turned Alex Strubbe into the marketing mind who believes authenticity sells better than any ad spend. At the University of Texas, Alex was chasing expectations — until life slapped him with a D-minus and an identity crisis. He pivoted to business, interned everywhere, and stumbled i...