Expanding your B2B business in China requires more than just a great product—it demands the right strategy, marketing, and cultural understanding to succeed in this dynamic market. In this episode of Your Brand, Your Business, we sit down with Daniel Bateman (白德翰), a leading expert in B2B marketing and sales in China, to uncover the keys to thriving in one of the world’s most competitive business landscapes.
As the Founder of Brit Bridge and Head of Partnerships at Emerging Comms and Regroup, Daniel has helped global brands navigate China’s digital ecosystem. With over 10 years of hands-on experience and a massive social media presence across Douyin, Little Red Book, WeChat, and Bili Bili, he knows exactly what it takes to build influence and drive sales in the Chinese market.
What You’ll Learn:
✅ The essential strategies for B2B success in China
✅ How to tailor your marketing approach to fit Chinese audiences
✅ The role of China’s digital platforms in B2B growth
✅ How to bridge cultural and business differences for effective partnerships
Whether you're an entrepreneur, marketer, or business leader looking to expand into China, this episode is packed with insider tips and proven strategies to help you break into the market successfully.
🎧 Listen now to learn how to crack the code for B2B success in China!
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