You're showing up consistently, your content is solid, and you know you're damn good at what you do. So why aren't your dream clients reaching out? The answer might be hiding in plain sight… in your brand!

I'm breaking down the exact signs to look out for to figure out if your brand is working against you, plus sharing real client transformations that show what happens when you get this right.

We're talking about the three gut-check questions every service provider needs to ask themselves and why your brand needs to match the caliber of work you're actually delivering behind the scenes.

EPISODE HIGHLIGHTS

→ The luxury dog sitter whose brand looked exactly like every other generic pet walker (and how we transformed it into a posh pet boutique experience)

→ Three gut-check questions to determine if your brand is holding you back or propelling you forward

→ The hummus brand that jumped out at me the other day in the supermarket

→ Why your visuals are speaking first, before anyone reads a single word of your copy

—

Follow me on Instagram at @pane.marketing

Subscribe to my newsletter The Content Pour-Over for your brand’s boost of content clarity every Wednesday!

—

LINKS

→ The luxury dog sitter rebrand

→ The hummus that stopped me in my tracks (I mean, how could you not buy it?!?)