Unlocking Social Media Success with Katie Brinkley

In this episode of Your Message Received, host John Duffin connects with Katie Brinkley, a successful coach, published author, podcast host, and expert in social media marketing. Katie shares her journey from a dream job in broadcast media to building her successful social media agency.

Katie discusses the importance of networking, finding authenticity in business, and how to use social media effectively. Katie offers insights on creating valuable content, building community, and the impact of social media on personal connections.

After watching this episode, you'll learn the importance of posting with purpose, as you have a business to run! Join us to uncover strategies for finding your authentic voice and achieving your business goals. Just as importantly, use the tools to build community, and have as much fun offline as online.

Also, Katie is a seriously qualified public speaker... To learn more about Katie, or to bring Katie Brinkley into your business space for Keynote Sessions, workshops, and consulting, check out the link below.

https://katiebrinkley.com/about

00:00 Understanding Platform-Specific Content

00:19 Welcome to Your Message Received Podcast

01:16 Introducing Katie Brinkley

02:21 Katie's Journey in Broadcast Media

03:38 Transition to Marketing and Social Media

05:30 The Importance of Networking

12:26 Starting a Social Media Business

15:18 The Evolution of Social Media

19:09 Quality Over Quantity in Social Media

21:53 Reflecting on Social Media's Impact

22:46 Balancing Social Media and Real Life

23:48 Effective Social Media Strategies

25:40 Challenges and Realities of Social Media Management

28:41 Creating Client-Centric Content

31:45 The Journey of Podcasting and Public Speaking

34:52 Writing and Authenticity

37:03 Final Thoughts and Advice