If you’re a nonfiction author — especially a coach, consultant, speaker, or thought leader — you’ve probably wrestled with the question: "Should you focus on building your author brand first, or writing the book first?" In this episode of Your Path to Book Publishing, we slow this question down and look at what actually keeps capable authors stuck — and why the answer isn’t as simple as choosing one over the other. You’ll learn why waiting for clarity often creates more friction than progress...
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If you’re a nonfiction author — especially a coach, consultant, speaker, or thought leader — you’ve probably wrestled with the question: "Should you focus on building your author brand first, or writing the book first?" In this episode of Your Path to Book Publishing, we slow this question down and look at what actually keeps capable authors stuck — and why the answer isn’t as simple as choosing one over the other. You’ll learn why waiting for clarity often creates more friction than progress...
Why Amazon Now Prioritizes Outside Traffic And How Authors Can Adapt Their Book Marketing
Your Path to Book Publishing
11 minutes
1 month ago
Why Amazon Now Prioritizes Outside Traffic And How Authors Can Adapt Their Book Marketing
If your Amazon rankings have been bouncing around lately or your ads suddenly feel less effective, there’s a reason. Amazon has quietly updated its A9/A10 algorithm, and it’s now heavily prioritizing external traffic from your author platform. In this episode, we break down what this shift means for nonfiction authors, why outside traffic now matters more than Amazon’s internal discovery, and how to adjust your book marketing strategy so your book stays visible. You’ll learn: What changed in ...
Your Path to Book Publishing
If you’re a nonfiction author — especially a coach, consultant, speaker, or thought leader — you’ve probably wrestled with the question: "Should you focus on building your author brand first, or writing the book first?" In this episode of Your Path to Book Publishing, we slow this question down and look at what actually keeps capable authors stuck — and why the answer isn’t as simple as choosing one over the other. You’ll learn why waiting for clarity often creates more friction than progress...
