In this episode of the RWA Tokenization series, your host, Jay Steinback, yWhales CEO & Co-Founder, Siva Avvaru, Managing Director at yWhales Solutions, and Brad Yasar, founder and CEO of EQIFi, discuss the intersection of blockchain and traditional finance. They emphasize the importance of custody for regulated assets and the need for trusted custodians in the crypto space. They also highlight the challenges of self-custody and the benefits of using regulated institutions for asset storage. The conversation touches on liquidity and the need for regulated execution venues to attract institutional capital. Jay, Siva, and Brad stress the importance of compliance and regulation in building trust and investor confidence. They talk about the potential for tokenizing real-world assets and the benefits it can bring to the capital markets. Listen as they discuss the future of blockchain-based finance and the role of traditional financial institutions in adopting this technology. Tokenization of real-world assets (RWA) is a process in the Web3 and blockchain space where physical or tangible assets, such as real estate, art, commodities, or even financial instruments, are represented as digital tokens on a blockchain. These tokens are often referred to as "security tokens" or "asset-backed tokens."   yWhales Website: ywhales.com Podcast Library: ywhales.com/podcasts YouTube: https://links.ywhales.com/YouTube Vimeo: https://links.ywhales.com/Vimeo LinkedIn: https://links.ywhales.com/LinkedIn Twitter: https://links.ywhales.com/Twitter Medium: https://links.ywhales.com/Medium   Guest Social Links: Siva’s LinkedIn: https://www.linkedin.com/in/sivaavvaru/  Brad’s LinkedIn: https://www.linkedin.com/in/bradyasar/  Yasar Corp: https://www.yasarcorp.com/  EQIFi: https://www.EQIFi.com/   About Guests Siva Avvaru brings a strong background in Web3 advisory, monetization strategies, executive consulting, technology strategy & development, organizational agility, and market penetration execution. Prior to yWhales Solutions, Siva was an Engagement Leader for the Advisory practice of Advanced Technology Group, the industry thought leader in Lead-to-Cash serving the global Fortune 1000 & XaaS-based startup clientele.  As a testament to his success, Siva has yielded 30+ clients in realizing over $500m+ in revenue uplifts across the banking, construction, consumer packaged goods, manufacturing, technology, telecom, travel, and private equity industries throughout his consulting career. His breadth & depth of domain and industry expertise equips him with the insights & foresight his clients leverage in advance of their competition. Siva relies on a deep intellectual backbone of technology, being one of the first advisors of Natural Language Processing (NLP) in intent and utterance definition in the 2010s, and is one of the sought-after experts in re-orienting organizations towards an agile product-centric mindset.  Starting in 2015, he dove into the world of cryptocurrency by investing in Ethereum, Ripple, Stellar Lumens, Antshares (now known as NEO) and was enamored by the underlying blockchain technologies and what their implications meant for businesses in the future. He has since developed expertise in data models for organizations looking to hybridize traditional cloud-based architectures with node-based technologies. Brad Yasar is an entrepreneur, investor, mentor, and advisor with a global focus on blockchain and innovative technologies. He has conceived and bootstrapped several companies to maturity over the past 30 years. Brad is currently the CEO of EQIFi, the premiere decentralized global banking platform. He is also Founder of Beyond Enterprizes, offering strategic and technical leadership, advisory, and support to projects in all blockchain implementation and development stages.  As the co-founder of Blockchain Investors Consortium (BIC) with over 5 Billion dollars allocated to blockchain/cryptocurrency projec