Small business owners — if raising your prices feels like an emotional support animal should be involved, this episode is for you.Most people think pricing strategy is just numbers.Nope.It’s math… mixed with fear, guilt, self-worth issues, and the kind of anxiety usually reserved for dentist appointments.In this episode of Zero Dollar Marketing, I break down how to raise your prices without losing customers, panicking, or needing therapy afterward.You’ll learn the real psychology behind pricing, how customer perception works, and why your value proposition probably deserves a promotion.Whether you're in screen printing, roofing, coaching, real estate, design, or you’re just tired of feeling underpaid and overworked, this video will help you:Understand why raising prices feels personalBuild a pricing mindset rooted in confidence, not fearPresent your new rates without sounding apologeticCommunicate value so customers get itAvoid discount anxiety and “panic-lowering” your priceStop attracting bargain hunters and start landing real clientsGrow your business with pricing that actually supports your lifeBecause here's the truth:You don’t lose customers by charging more — you lose customers by staying underpriced and overworked.If you want help building a real pricing strategy for your business, grab a coaching audit at https://zerodollarcoaching.net/(I’ll help you raise your rates without needing to do breathing exercises in your car.)👇 Drop your business in the commentsI answer every question and give real feedback.#SmallBusinessOwners #EntrepreneurTips #BusinessCoaching #ZeroDollarMarketing #PricingStrategy