Zest for Business is a show for small business owners. Episodes are short and packed with actionable advice. Hosted by Gareth Everson, marketing and sales systems expert, the podcast will help you with lead generation, marketing communications, sales funnels and CRM systems so that you can do more with what you've got, from where you're at now. Find us anywhere you get your podcasts or on YouTube, and be sure to hit follow or subscribe so you never miss an episode.
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Zest for Business is a show for small business owners. Episodes are short and packed with actionable advice. Hosted by Gareth Everson, marketing and sales systems expert, the podcast will help you with lead generation, marketing communications, sales funnels and CRM systems so that you can do more with what you've got, from where you're at now. Find us anywhere you get your podcasts or on YouTube, and be sure to hit follow or subscribe so you never miss an episode.
Lexie Barker from Socials for Creatives shares her practical three-step AI Strategy Loop Framework that transforms artificial intelligence from another overwhelming tool into your strategic business partner. Learn how to align AI outputs with your business values whilst actually saving time.Key Topics:- Why most business owners approach AI wrong and waste time- Lexie's three-step AI Strategy Loop Framework for effective implementation- How to align AI outputs with your business values and audience- Practical examples of streamlining content creation systematically- The real difference between using AI as a tool versus strategic partnerGuest Information:Lexie Barker runs Socials for Creatives, a social media management agency specialising in creative and wellbeing businesses. She's developed the Aligned Intuition Programme, teaching business owners to use AI strategically rather than randomly. As a mum of four, Lexie understands the need for efficient systems that work with your lifestyle, not against it.Connect with Lexie:Website: socialsforcreatives.comInstagram: @socialsforcreativesLinkedIn/Facebook: IamlexiebarkerHost: Gareth Everson - Author of The LEMONADE Plan00:00 Introduction to AI in Business02:16 Lexi's Journey into Social Media Marketing04:33 Understanding AI's Role in Business04:38 The Client Problem06:22 Lexie's AI Strategy Loop Framework07:59 Aligning AI with Business Values10:29 Heart-Led Business and Profit13:26 Empowering Clients through Education15:53 Who Lexie works with18:33 Empowering Clients to Take Action21:51 Future Vision for AI in Business23:59 3 Factors In AI Adoption28:50 Contacting Lexie and Finding the Aligned Intuition Programme
Zest for Business
Zest for Business is a show for small business owners. Episodes are short and packed with actionable advice. Hosted by Gareth Everson, marketing and sales systems expert, the podcast will help you with lead generation, marketing communications, sales funnels and CRM systems so that you can do more with what you've got, from where you're at now. Find us anywhere you get your podcasts or on YouTube, and be sure to hit follow or subscribe so you never miss an episode.
