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1000 Card Project
1000 Card Project
21 episodes
16 hours ago
The 1000 Card Project Podcast is where sports cards meet strategy. Host Ron McKeefery – coach, lifelong collector, and entrepreneur – shares his mission to flip 1,000 $1 cards into 1,000 $100 cards. Each week, he talks with top creators, sellers, and collectors about sourcing, pricing, flipping, grading, and more. Get real tactics, lessons, and stories to help you buy smarter, sell better, and turn your collection into a real business.
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All content for 1000 Card Project is the property of 1000 Card Project and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The 1000 Card Project Podcast is where sports cards meet strategy. Host Ron McKeefery – coach, lifelong collector, and entrepreneur – shares his mission to flip 1,000 $1 cards into 1,000 $100 cards. Each week, he talks with top creators, sellers, and collectors about sourcing, pricing, flipping, grading, and more. Get real tactics, lessons, and stories to help you buy smarter, sell better, and turn your collection into a real business.
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Hobbies
Leisure
Episodes (20/21)
1000 Card Project
Faith, Family, And The Business Of Cards | Matt Ham @HamHouseSports | 1000 Card Project Podcast | Ep. 19

In Episode 19, Matt Ham from Ham House Sports sits down to share his journey from selling a small junk-wax lot to building a six-figure hobby business rooted in faith, family, and smart entrepreneurship. Matt breaks down the “business as a machine” framework, how he and his son built a thriving operation, their Bowman prospect strategy, and the principles that guide their decision-making. This conversation dives deep into liquidity, risk tolerance, verticals inside the hobby, and how living with purpose shapes how he collects, flips, and mentors others.

00:01 Matt Ham introduction and shared values

00:48 Business as a machine and scaling decisions

06:36 How Little Matt became the engine behind Ham House Sports

09:03 Managing inventory, liquidity, and quick flips

14:14 Early hobby mistakes and learning curves

18:27 Prospect tiers and the Ham House strategy framework

19:54 Flipping to fund long-term PC goals

21:44 Smart tax planning and turning hobby into a real business

26:29 Future milestones and the $50k Mantle goal

28:23 The RICH framework and applying it to the hobby

• Treat your hobby like a machine that scales with trust and process

• Liquidity and speed matter more than holding long-term on most cards

• Build a strategy around tiers of prospects and diversify risk

• Flipping can fund a high-end PC without touching personal money

• Relationships lubricate the business machine

• Confidence grows when you move up price tiers with discipline

• Teach your kids business early and make them part of the journey

• Gratitude, humility, and generosity will always return value

#sportsCards #cardHobby #BowmanBaseball #entrepreneurship #cardFlipping

TimestampsTakeawaysKeywords

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2 days ago
39 minutes 4 seconds

1000 Card Project
Faith, Family & Live Selling with Charlie Wolpert @chitown2354 | 1000 Card Project Podcast | Ep. 18

🎙️ Episode Summary

In this episode of the 1000 Card Project Podcast, Ron sits down with Charlie Wolpert (@chitown2354), a night-shift medical professional, father of four, and one of the most authentic voices in the hobby. Charlie breaks down how he built a thriving live-selling business on Whatnot while juggling family life, faith, and a demanding schedule. He shares his sourcing playbook, why he tracks every regular buyer, how he creates consistent demand through low-end liquid strategies, and how vulnerability, community, and intentionality have shaped his brand. Whether you’re new to selling or scaling up your operation, this conversation gives you a clear window into the mindset and habits that drive Charlie’s success.



00:00 — Charlie’s Introduction & Life Behind the Scenes

01:38 — Breaking Down His Hobby Business (Whatnot, eBay, Collects)

04:27 — How Charlie Sources Inventory & Feeds the Live-Selling “Beast”

07:53 — Strategies at Every Level: Low-End Liquid to Autos & Numbered

11:17 — Economics of $2 Starts, Margins, and Bulk Buying Mistakes

14:07 — Growing an Audience on Whatnot & TikTok Promotion

31:55 — Faith, Vulnerability & Reaching People Beyond Cards

35:39 — What’s Next: Goals for 2026 & Building Multi-Platform Presence



  • Building a hobby business is easier when you focus on relationships, not just revenue.

  • Live selling requires a constant supply of fresh, well-bought inventory.

  • Tracking regular buyers (teams, players, patterns) is a superpower for repeat sales.

  • Low-end liquid can be a consistent, profitable strategy with the right sourcing.

  • Bulk buys can burn you if you don’t have storage, organization, and a plan to unload.

  • Cross-platform growth (TikTok → Whatnot → private sales) strengthens your brand.

  • Vulnerability and faith help build trust, loyalty, and deeper community connections.

  • Consistency—showing up, responding, and engaging—is Charlie’s biggest advantage.



#SportsCards, #WhatnotSeller, #CardFlipping, #HobbyCommunity, #1000CardProject

⏱️ Timestamps📌 Key Takeaways🔑 Keywords

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1 week ago
33 minutes 25 seconds

1000 Card Project
How to Build a Grading Business One Submission at a Time | Reed Kammerman @synergycards | 1000 Card Project Podcast I Ep. 17

In this episode of the 1000 Card Project Podcast, Ron McKeefery sits down with Reed Kammerman (@synergycards) — one of the most respected voices in the hobby when it comes to grading, gem rates, and building a sustainable sports card business.

Reed breaks down how he turned a $500 seed collection into a thriving grading operation, the analytics behind choosing the right raw cards, and the systems he uses to consistently generate profit one submission at a time. He shares how to start small, how to build confidence, how to bankroll grading fees, and how to avoid the most common mistakes new graders make.

We also dive deep into timing the market, the best sets to grade across sports, how to liquidate low grades, how to build relationships with reliable sellers, and why understanding data is the ultimate cheat code in this hobby. Reed also opens up about the tools he’s created — including his grading guide and web app — and his long-term goal of going full-time.

If you’re looking to grow your grading strategy, scale your hobby business, or learn from someone who has mastered the raw-to-grade model, this is an episode you don’t want to miss.

Takeaways

  • Start with the cheap stuff.

  • GameStop now allows PSA submissions.

  • Submitting one card is possible.

  • Once a month is a good rule of thumb.

  • Reinvest profits to scale up submissions.

  • Five cards a month can lead to growth.

  • The snowball effect is key in card collecting.

  • Avoid stockpiling too many cards at once.

  • Starting with low-value cards is effective.

  • Gradually increase submissions over time.

Chapters

00:00 – Intro: Why Reed Is One of the Best in the Grading Game

01:01 – Icebreaker: Reed’s First Ever Submission (1990 Fleer Jordan)

02:14 – How Reed Became Analytical With Gem Rates From Day One

02:50 – What Reed Is Focusing on in the Hobby Right Now

03:34 – When Reed Realized Grading Could Become a Real Business

05:00 – Building Confidence With Early Submissions & Seed Money

07:17 – How Much Capital You Need to Start Grading Consistently

08:41 – Structuring Monthly Submissions to Create a Snowball Effect

09:31 – Liquidating 7s, 8s, & 9s Without Losing Your Mind

10:49 – How Reed Evaluates Profit on a Per-Order Basis

12:12 – Handling Bad Listings, Returns, and Condition Issues

13:28 – How to Build Relationships With Trusted Sellers

15:17 – What Paying “Strong” Really Means (Reed’s % Breakdown)

16:30 – How Reed Manages Time, Research, and Seasonality

18:49 – The Most Consistent Grading Windows Every Year

21:13 – What Happens When a Set Is Not Gradable? Adjusting Strategy

22:56 – Best Baseball & Basketball Sets to Grade (By Sport)

25:22 – How Topps Taking Over Football Might Change the Game

26:52 – Can Anyone Dethrone PSA? Where the Market Is Headed

28:46 – AI Grading, Turnaround Times, and the Future of Slabs

29:44 – What Tools You Actually Need to Grade Cards Properly

31:13 – How Reed Measures Profit Per Card & Scales His Numbers

33:25 – Why Graded Cards Move Faster—Even in Lower Grades

34:14 – Reed’s Business Model: 90% Raw-to-Grade

34:56 – Other Marketplaces Reed Uses Besides eBay & Facebook

35:39 – How Reed Built a Web App & Guide to Help the Hobby

37:48 – Scaling Content, Discord, and Tools While Staying Organized

38:29 – What’s Next: Reed’s Plan to Go Full-Time in Cards

40:05 – Submission Goals: Working Toward 50 Cards Per Week

40:17 – Reed’s PC: Why Tennis Cards Are His True Passion

41:46 – Ron’s Tennis Story (Jumping the Net!)

43:22 – Where to Follow Reed and Final Thoughts

#gradingcards, #PSAgrading, #sportscardflipping, #gemratestrategy, #1000CardProject


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2 weeks ago
39 minutes 22 seconds

1000 Card Project
Stories, Strategy, and the Business of Breaking | Matt & RJ @BehindTheBreaks | 1000 Card Project Podcast | Ep. 16

In this episode, Ron McKeefery hosts Matt Hasson and RJ Watters from Behind The Breaks (www.BehindTheBreaks.com), share their unique journeys in the world of trading cards. They discuss the transition from casual collecting to a business venture, the emotional aspects of collecting, and the intricacies of breaking. The conversation delves into strategies for sourcing products, the importance of community, and the challenges faced in the breaking business. They also touch on personal collections, the significance of storytelling in the hobby, and the balance between passion and profit.

Chapters

00:00 Introduction to the Podcast and Guests

01:03 The Journey from Hobby to Business

03:13 Diverse Perspectives on Collecting

06:28 The Business of Selling Cards

08:36 Discipline and Strategy in Collecting

12:05 Collecting Strategies and Personal Preferences

16:00 Reconciling Collecting with Business

20:58 Understanding the Breaking Business

22:07 Starting a Breaking Business

28:16 Authenticity in Breaking: The Key to Success

29:41 Understanding Profit Margins in Breaking

33:45 The Importance of Sourcing and Relationships

40:31 The Role of Transparency in the Hobby

41:19 Starting Behind the Breaks: Community and Connection

47:17 Networking Through Conversations: The Power of Podcasting

Takeaways

  • The collector's journey often starts as a hobby before evolving into a business.

  • Diverse perspectives in collecting can enhance the experience and knowledge.

  • Building relationships is crucial for sourcing products and growing in the hobby.

  • Discipline and strategy play significant roles in successful collecting and breaking.

  • Emotional connections to cards can influence buying and selling decisions.

  • Understanding the economics of breaking is essential for profitability.

  • Sourcing products at a lower cost can improve profit margins.

  • The trading card community is supportive and willing to help newcomers.

  • Transparency in the business side of breaking fosters trust and engagement.

  • Networking through podcasts can lead to valuable connections and friendships.

Keywords

#SportsCardPodcast, #tradingcards, #collecting, #breaking, #eBay, #sports, #community, #strategy, #business, #vintage


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3 weeks ago
52 minutes 32 seconds

1000 Card Project
Inside the UK Card Scene: Consistency, Chaos & Content | Joe Watchorn @JJJ.Cards | 1000 Card Project Podcast | Ep. 15

In this episode, Ron McKeefery interviews Joe Watchorn, a full-time card dealer from the UK, who shares his journey into entrepreneurship, the differences between the UK and US card markets, and strategies for growing a successful card business. Joe discusses the importance of social media consistency, cash flow management, and sourcing inventory, while also providing insights into the soccer card market ahead of the World Cup. The conversation highlights the significance of authenticity in content creation and the empowering nature of sharing one's journey publicly.

Chapters

00:00 Introduction to Joe's Journey

01:03 Lessons from Going Full-Time

03:28 Differences in the UK and US Card Markets

08:33 Strategies for Business Growth

11:10 Sources of Inventory

13:09 Cash Flow and Buying Strategies

16:13 Essential Tools for Success

17:37 Soccer Cards and World Cup Predictions

22:30 The Future of Soccer Cards

26:52 Content Creation and Authenticity

31:00 Building Confidence Through Content

33:32 Quickfire Questions and Recommendations

Takeaways

  • Embrace chaos as part of the entrepreneurial journey.

  • The UK card market is still developing compared to the US.

  • Consistency in social media content can open many opportunities.

  • Cash flow is crucial for startup success.

  • Buying inventory at card shows is an effective strategy.

  • Authentic content resonates more with audiences than high production value.

  • Documenting the journey can help build confidence.

  • The soccer card market is growing, especially with upcoming events like the World Cup.

  • Understanding the differences in card markets can inform buying strategies.

  • Building a personal brand can attract collectors and sellers alike.

Keywords

#JoeWatchorn, #JJJCards, #UKcardmarket, #entrepreneurship, #sportscards, #contentcreation, #cashflow, #inventorysourcing, #WorldCup #soccercards, #businessstrategies


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1 month ago
35 minutes 3 seconds

1000 Card Project
From Hoops to Hobby Hustle: Competing Beyond the Court | Troy Rike @TrikeCards | Ep. 14

In this episode, Ron McKeefery interviews Troy Rike, a former professional basketball player turned card collector and entrepreneur. They discuss Troy's journey from sports to the card collecting business, the competitive nature of the hobby, and the importance of adapting to market changes. Troy shares insights on building an online presence, the economics of high-end flipping, and strategies for scaling a collection. The conversation emphasizes the significance of authenticity in content creation and the value of networking across different industries.

Chapters

00:00 Introduction to the Journey

03:00 Navigating the Transition from Sports to Collecting

05:54 The Influence of Support and Encouragement

08:54 Harnessing Competitiveness in the Card World

11:54 Cultural Insights from International Experiences

14:58 Exploring New Markets and Opportunities in Collecting

18:13 The Evolution of Content Creation

22:28 Understanding High-End Card Flipping

24:22 Navigating Selling Platforms: eBay vs. Whatnot

27:32 Strategies for Scaling a Card Collection

30:32 Finding Your Unique Voice in Content Creation

32:57 The Importance of Networking and Learning

35:01 Future Directions: Content vs. Card Business

Takeaways

  • Troy Rike transitioned from professional basketball to card collecting.

  • The perception of card collecting has changed, becoming more accepted and mainstream.

  • Adapting to market trends is crucial for success in card collecting.

  • Building connections is essential for high-end flipping in the card market.

  • Content creation has become a significant revenue stream for Troy.

  • Grading cards can be a profitable strategy for collectors.

  • Authenticity in content creation helps in building a loyal audience.

  • Networking with different industries can provide valuable insights.

  • The competitive nature of the card hobby drives innovation and improvement.

  • Future growth in the card business may require building a team. 

#cardcollecting, #entrepreneurship, #sports, #contentcreation, #markettrends, #competitiveedge, #businessstrategy, #adapting, #onlinepresence, #growth


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1 month ago
35 minutes 49 seconds

1000 Card Project
From Autographs to Entrepreneurship | Nick @MinnyGraphs99 | 1000 Card Project Podcast | Ep. 13

In this episode, Ron McKeefery interviews Nick, known as MiniGraphs99 on TikTok, who shares his journey in autograph collecting and the sports card business. Nick discusses the origins of his passion for collecting autographs, the strategies he employs for authentication and selling, and the balance between his hobby and business. He provides valuable tips for aspiring collectors, insights into the impact of social media on his brand, and future opportunities in the hobby. The conversation highlights the importance of dedication, creativity, and adaptability in the ever-evolving world of sports collectibles.

Chapters

00:00 Introduction to MiniGraphs99

01:57 The Journey of Autograph Collecting

06:06 Authentication and Selling Strategies

09:52 Tips for Collecting Autographs

12:02 Balancing Hobby and Business

15:47 Managing Collections and Storage

19:51 Strategies for Acquiring Collections

21:58 The Thrill of Card Shows

25:34 Essential Tools for Card Collecting

27:52 Leveraging Social Media for Growth

31:45 Opportunities in the Hobby Business

34:09 Building a Sustainable Card Business

35:15 Personal Favorites and Future Aspirations

Takeaways

  • Nick started collecting autographs in high school, inspired by his early experiences at sporting events.

  • He emphasizes the personal connection that comes with obtaining autographs from players.

  • Nick has developed a unique business model that combines in-person autographs with online sales.

  • He believes that authentication is not always necessary for personal collections, preferring raw items.

  • Nick uses technology, like meta glasses, to document the signing process for authenticity.

  • He advises collectors to manage expectations when meeting athletes, as experiences can vary widely.

  • Preparation is key for autograph hunting; knowing where players will enter and exit is crucial.

  • Nick has a personal collection of Hall of Fame autographs, which he tracks and shares online.

  • He balances his hobby with business by setting spending limits and focusing on profitable items.

  • Nick leverages social media to grow his brand and connect with the collecting community.

#autographcollecting, #sportscards, #TTM, #memorabilia, #socialmedia, #businessstrategies, #authentication, #collectingtips, #sportscollectibles, #eBayselling


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1 month ago
38 minutes 25 seconds

1000 Card Project
Come On Bro! Hobby Real Talk with LouRok TV | 1000 Card Project Podcast | Ep. 13

In this engaging conversation, Ron McKeefery interviews LouRok TV, a passionate card collector and YouTuber, about his journey in the hobby. Lou shares his authentic approach to content creation, emphasizing the importance of connecting with fellow collectors. He discusses his shift towards vintage cards, the current landscape of card collecting, and the appeal of TTM autographs. The conversation also touches on maximizing the value of autographed cards and Lou's vision for his YouTube channel as a personal archive for his family.

Chapters

00:00 Introduction to LouRok TV and Collecting Passion

03:06 Authenticity in Collecting and Content Creation

05:49 The Shift to Vintage Collecting

08:53 Navigating the Current Hobby Landscape

11:35 Collecting Hall of Famers on a Budget

14:27 The Appeal of Through The Mail (TTM) Autographs

21:31 Maximizing Value with Autographed Cards

29:29 Future of LouRok TV and Personal Reflections

Takeaways

  • LouRok TV treats his YouTube videos like personal conversations with friends.

  • Authenticity is key in both collecting and content creation.

  • Collecting should be a source of joy, not stress.

  • Vintage cards hold a special place in Lou's collection.

  • Hall of Fame cards can be affordable if you know where to look.

  • TTM autographs combine Lou's love for cards and signatures.

  • Maximizing value in autographed cards often involves PSA DNA certification.

  • Community support is vital in the card collecting hobby.

  • Lou's YouTube channel serves as a family archive of memories.

  • The joy of collecting transcends monetary value. 

#LouRokTV, #cardcollecting, #vintagecards, #TTMautographs, #PSAgrading, #HallofFame, #sportsmemorabilia, #YouTubecollectors, #hobbycommunity, #collectingpassion


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1 month ago
33 minutes 26 seconds

1000 Card Project
Hockey, Hustle, and the 3-Bucket Playbook | Mike from @CardZooSportsCards I 1000 Card Project Podcast I Ep. 11

In this episode, Ron McKeefery interviews Mike, the creator of CardzooSportsCards, a popular YouTube channel focused on sports cards. They discuss Mike's journey back into the world of sports cards, particularly hockey, and how he developed a unique bucket strategy for selling cards. The conversation covers sourcing cards, inventory management, and the importance of building a brand on YouTube. Mike shares insights on how to navigate the sports card market and offers practical tips for both new and experienced collectors. The episode concludes with quickfire questions that reveal Mike's personal preferences and future aspirations in the sports card business.

Chapters

00:00 Introduction to Cardzoo and Mike Rogers

02:02 The Journey into Sports Cards

04:57 Focusing on Hockey: A Strategic Shift

09:59 Understanding the Market Dynamics

14:51 The Three Bucket Strategy for Card Selling

26:29 Strategies for Card Selling and Investment

28:38 Sourcing Cards: eBay and Beyond

31:28 Inventory Management and Storage Solutions

40:39 Future Plans and Brand Building

45:34 Personal Card Collection and Favorites

Takeaways

  • Mike Rogers created Cardzoo to appeal to both kids and adults in the sports card market.

  • His journey back into sports cards was sparked by the COVID boom and a nostalgic return to hockey cards.

  • Focusing on a specific sport, like hockey, can provide a competitive edge in the card selling market.

  • The bucket strategy helps categorize cards into different sales strategies for better management.

  • Sourcing cards primarily through eBay allows for convenience despite potential challenges.

  • Effective inventory management is crucial to avoid overwhelming clutter and ensure smooth operations.

  • Building a brand on YouTube can supplement income and enhance the sports card business.

  • The importance of research in identifying valuable cards cannot be overstated.

  • Mike emphasizes the need for a sustainable approach to card selling rather than quick flips.

  • Future growth may involve refining strategies and expanding the YouTube channel.

Keywords

#sportscards, #Cardzoo, #hockeycards, #cardsellingstrategy, #inventorymanagement, #YouTube, #sportscardbusiness, #collectingcards, #cardinvestment


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1 month ago
44 minutes 44 seconds

1000 Card Project
Hockey, Hustle, and the 3-Bucket Playbook | Mike from @CardZooSportsCards I 1000 Card Project Podcast I Ep. 11

In this episode, Ron McKeefery interviews Mike, the creator of CardzooSportsCards, a popular YouTube channel focused on sports cards. They discuss Mike's journey back into the world of sports cards, particularly hockey, and how he developed a unique bucket strategy for selling cards. The conversation covers sourcing cards, inventory management, and the importance of building a brand on YouTube. Mike shares insights on how to navigate the sports card market and offers practical tips for both new and experienced collectors. The episode concludes with quickfire questions that reveal Mike's personal preferences and future aspirations in the sports card business.

Chapters

00:00 Introduction to Cardzoo and Mike Rogers

02:02 The Journey into Sports Cards

04:57 Focusing on Hockey: A Strategic Shift

09:59 Understanding the Market Dynamics

14:51 The Three Bucket Strategy for Card Selling

26:29 Strategies for Card Selling and Investment

28:38 Sourcing Cards: eBay and Beyond

31:28 Inventory Management and Storage Solutions

40:39 Future Plans and Brand Building

45:34 Personal Card Collection and Favorites

Takeaways

  • Mike Rogers created Cardzoo to appeal to both kids and adults in the sports card market.

  • His journey back into sports cards was sparked by the COVID boom and a nostalgic return to hockey cards.

  • Focusing on a specific sport, like hockey, can provide a competitive edge in the card selling market.

  • The bucket strategy helps categorize cards into different sales strategies for better management.

  • Sourcing cards primarily through eBay allows for convenience despite potential challenges.

  • Effective inventory management is crucial to avoid overwhelming clutter and ensure smooth operations.

  • Building a brand on YouTube can supplement income and enhance the sports card business.

  • The importance of research in identifying valuable cards cannot be overstated.

  • Mike emphasizes the need for a sustainable approach to card selling rather than quick flips.

  • Future growth may involve refining strategies and expanding the YouTube channel.

Keywords

#sportscards, #Cardzoo, #hockeycards, #cardsellingstrategy, #inventorymanagement, #YouTube, #sportscardbusiness, #collectingcards, #cardinvestment


Show more...
1 month ago
44 minutes 37 seconds

1000 Card Project
From Collector to Influencer: Alex Biggs' @BiggzyRips Journey I 1000 Card Project Podcast I Ep. 10

In this episode, Ron McKeefery interviews Alex Biggs, a passionate sports card collector and TikTok influencer. They discuss Alex's journey from childhood collecting to rediscovering his passion during the COVID pandemic. Alex shares his strategies for making money with sports cards, emphasizing the importance of buying singles over boxes. He also talks about his transition from selling on eBay to using Whatnot and the challenges of balancing his card business with a full-time job and family responsibilities. The conversation highlights the impact of social media on Alex's life and business, as well as his future plans for growth in the card industry.

Chapters

00:00 Introduction to the Collector's Journey

01:05 Rediscovering the Passion for Collecting

06:38 Strategies for Making Money with Sports Cards

13:07 The Evolution of Selling: From eBay to Whatnot

19:16 Balancing Collecting and Business

25:28 Navigating Social Media and Content Creation

33:12 Future Plans and Growth in the Card Business

Takeaways

  • Alex Biggs started collecting cards as a child and returned to it during COVID.

  • He discovered the potential for profit in sports cards after selling some of his collection.

  • Buying singles is a more effective strategy for making money than buying boxes.

  • Alex transitioned from eBay to Whatnot for selling cards.

  • He emphasizes the importance of sourcing cards from shows and value bins.

  • Social media, particularly TikTok, has significantly impacted Alex's life and business.

  • Alex aims to create content consistently while balancing his card business and personal life.

  • He believes in documenting his journey to help others in the collecting community.

  • Alex's goal is to eventually go full-time with his card business.

  • He is exploring ways to diversify his social media presence beyond TikTok. 

Keywords

#sportscards, #collecting, #TikTok, #eBay, #Whatnot, #cardbusiness, #strategies, #content #creation, #collectorjourney, #makingmoney


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2 months ago
40 minutes 52 seconds

1000 Card Project
Bulk Boxes & Branded Stores: Chris Bing’s Playbook I 1000 Card Project Podcast I Ep. 9

In this episode, Ron McKeefery interviews Chris Bing (@Allset24), a passionate card collector and entrepreneur. They discuss Chris's journey from a casual collector to a serious business owner in the sports card market. Chris shares his strategies for collecting, selling, and managing inventory, emphasizing the importance of systems and processes. He also highlights innovative selling strategies, niche marketing, and the significance of community in the hobby. The conversation concludes with insights into current trends and future outlooks in card collecting.

Chapters

00:00 Introduction to the Hobby Journey

01:10 From Hobby to Business: Chris's Journey

06:32 Current Strategies and Goals in Card Collecting

12:00 The Importance of Systems and Processes

13:59 Creative Selling Strategies and Bulk Lots

19:28 Niche Marketing and Targeted Selling Strategies

22:02 Niche Branding in the Sports Card Market

29:00 The Power of Content Creation and Community

36:18 Trends and Insights in Card Collecting

39:51 Strategies for Increasing Card Value

Takeaways

  • Chris started collecting cards in high school and returned to it during college.

  • He learned to fund his hobby by trading low-value cards for team-specific cards.

  • Chris's goal is to become the super collector of Stevie Johnson, aiming to own every unique card.

  • He emphasizes the importance of using platforms like eBay for selling cards efficiently.

  • Chris advocates for using a thermal printer to streamline shipping processes.

  • He has developed relationships with bulk suppliers to acquire low-end cards.

  • Chris has found success in selling pre-made dollar boxes and bulk lots on eBay.

  • He is experimenting with niche marketing by branding a new eBay store focused on Chicago sports.

  • Chris believes that the card collecting community is supportive and collaborative.

  • He is excited about the increasing availability of low-end cards on eBay due to improved listing processes. 

 Keywords

#cardcollecting, #entrepreneurship, #eBayselling, #sportscards, #inventorymanagement, #nichemarketing, #communitybuilding, #TikTok, #contentcreation, #hobbytrends


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2 months ago
38 minutes

1000 Card Project
Systems Over Hype with Dale Calvert I 1K Card Project Podcast I Ep. 8

In this episode, Ron McKeefery sits down with Dale Calvert – @CMGSportsCardInvestments – to talk about building repeatable systems in the sports card hobby. From buying lots and selling singles, to alternative grading strategies, to leveraging iconic cards that stop people in their tracks, Dale shares how to treat cards like a real business.They also dive into customer loyalty, documenting the journey for future generations, and why failing forward is the key to long-term success.If you’re ready to move beyond hype and build a sustainable sports card business, this episode is for you.🎧 Listen & Subscribe for more episodes of the 1000 Card Project Podcast!⸻📌 Chapters00:00 Introduction to the Sports Card Journey02:57 The Evolution of Sports Cards and Collectibles05:55 Strategies for Success in the Sports Card Market08:57 Building a Business Around Sports Cards11:45 Buying Lots and Selling Singles: A Profitable Strategy14:43 Creating Value and Customer Loyalty17:39 Balancing Passion and Profit in the Card Business20:56 Strategic Card Placement for Sales Success22:47 Building a Collector’s List23:55 Alternative Grading Strategies26:38 Documenting the Entrepreneurial Journey28:39 The Thousand Card Project30:00 Scaling Up Card Investments32:11 Identifying Iconic Cards for Investment34:36 Leveraging Market Trends36:38 Creating Educational Content and Courses⸻💡 Key Takeaways • Create repeatable systems for success in trading. • Building customer relationships is crucial for long-term growth. • Treat the card business like a real business. • Alternative grading opens new markets. • Buying lots & selling singles = steady profits. • Iconic cards drive sales and stop buyers in their tracks. • Documenting the journey helps others learn and grow.⸻🔑 Keywords#1000CardProject #SportsCards #CardCollecting #SportsCardPodcast #CardFlipping #BusinessSystems #Entrepreneurship #MarketTrends #GradingEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram & TikTok: @1KCardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cD Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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2 months ago
37 minutes 32 seconds

1000 Card Project
From Cardboard to Blockchain: Jason @CardBlockNFT on Card NFTs I 1000 Card Project Podcast I Ep. 7

In this engaging conversation, Ron McKeefery and Jason Heyl explore the evolving landscape of sports card collecting, particularly focusing on the integration of NFTs and blockchain technology. They discuss the emotional connections to collecting, the challenges and opportunities presented by digital collectibles, and the future of the hobby as it intersects with technology. The dialogue emphasizes the importance of understanding NFTs, the potential for market growth, and the psychological aspects of collecting.Chapters00:00 Introduction to the NFT Card Revolution02:37 The Aha Moment: Discovering NFT Sports Cards11:15 Understanding NFTs: Key Concepts and Terminology20:36 The Future of Sports Cards: Digital vs. Physical30:51 The Psychology of Collecting: Risks and Rewards51:33 Closing Thoughts: Embracing the Future of CollectiblesTakeawaysNFTs are revolutionizing the way we collect sports cards.The emotional connection to collecting is significant.Understanding key NFT concepts is crucial for collectors.The market for digital collectibles is still in its infancy.Transparency and scarcity are enhanced with blockchain technology.Collectors should embrace the digital shift in the hobby.The psychology of collecting can lead to both joy and addiction.Investing in NFTs can be seen as a long-term strategy.The future of collectibles may blend physical and digital assets.Community and connection are vital in the collecting world.Keywords#NFTs, #sports cards, #blockchain, #collecting, #digitalcollectibles, #Panini, #transparency, #scarcity, #investment, #markettrendsEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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2 months ago
52 minutes 20 seconds

1000 Card Project
Content, Consistency, & Cards: John Siebels @SpringHillSportsCards I 1000 Card Project Podcast I Ep. 6

TakeawaysJohn's initial goal was to make enough money to buy cards without guilt.Sourcing remains a challenge for John, but he focuses on negotiating lots.He emphasizes the importance of selling cards in the $3-$5 range for better profit margins.Maintaining a 100% feedback rating on eBay is crucial for trust.John uses his baseball knowledge to identify liquid players for investment.Prospecting is risky; he prefers established players with proven performance.OPS and OPS Plus are key metrics for evaluating player performance.He targets inserts and short prints for investment rather than base cards.Understanding short prints and their rarity is essential for value.Content creation helps build brand recognition and trust with customers.Keywordscard collecting, eBay selling, sports cards, card strategies, baseball knowledge, feedback, pricing strategies, NFTs, content creation, brandingEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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3 months ago
50 minutes 44 seconds

1000 Card Project
From Hobby to LLC: Sports Card Taxes Made Simple with Jonny Petrucco I 1000 Card Project I Ep. 5

In this conversation, Ron McKeefery interviews Jonny Petrucco, known as the sports card tax guy, discussing the intersection of sports card collecting and business. They explore the importance of understanding tax implications, the benefits of forming an LLC, and the necessity of proper bookkeeping. Jonny shares insights on how to track expenses, the significance of margins in profitability, and the current opportunities in the sports card market. The discussion also touches on Jonny's journey in the sports card space and his innovative approach to providing tax services for collectors.TakeawaysUnderstanding the IRS classification of hobby vs. business is crucial.Forming an LLC can provide legal protection and tax benefits.Tracking costs and expenses is essential for profitability.Using bookkeeping software can simplify financial tracking.Cash purchases require careful documentation to avoid issues with the IRS.Specializing in a niche can lead to better opportunities in the market.Margins are important to understand for successful card flipping.Non-sports cards present a unique opportunity for collectors.Personal financial habits impact business financial habits.Creating content can help establish authority in a niche market.Chapters00:00 Introduction to the Sports Card Tax Guy01:09 Understanding Hobby vs. Business Tax Implications04:33 Tracking Purchases and Cost Basis07:35 Bookkeeping Tips for Card Collectors09:52 Cash Purchases and Audit Concerns13:03 The Journey into Sports Cards and YouTube18:03 Understanding Profit Margins in Card Flipping21:45 Opportunities in the Sports Card Market26:19 Strategies for Building a Profitable Card Business29:29 Engaging with the Community and Final ThoughtsKeywordssports cards, tax implications, bookkeeping, card flipping, LLC, accounting, hobby vs business, financial tracking, sports card market, personal collectionsEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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3 months ago
33 minutes 1 second

1000 Card Project
From Dollar Boxes to Buying Collections Picking & Punching Cards Formula| 1000 Card Project Ep.4

In this engaging conversation, Ron McKeefery interviews Rod from Picking and Punching Cards, exploring his journey from professional wrestling to becoming a successful reseller and content creator. Rod shares insights on the importance of generational knowledge in reselling, the art of building a brand, and the strategies he employs in the card market. The discussion also delves into the future of live selling, lessons learned from mistakes, and Rod's aspirations for his channels and businesses.TakeawaysRod's journey from wrestling to reselling showcases the importance of following one's passion.Generational knowledge in reselling can provide a significant advantage.Building a brand is crucial for standing out in a crowded market.Content creation can be a powerful tool for merging passion with profit.Understanding the card market requires deep knowledge and strategic buying.Live selling is the future of reselling, emphasizing social engagement.Mistakes in reselling are valuable learning experiences that contribute to growth.Calculated risks can lead to significant rewards in the reselling business.Engaging with the audience is essential for success in live selling.Finding undervalued items in bargain boxes can lead to profitable flips.Chapters00:00 Introduction to Rod's Journey02:47 The Influence of Family on Reselling06:05 Wrestling Career and Its Impact08:48 Building a Brand in Reselling and Content Creation12:04 The Importance of Persona and Character14:43 Scaling Content and Business Models17:45 Understanding Box Breaks and Financial Strategies24:41 Navigating the Card Market: Pre-orders and Pricing Strategies27:23 The Shift from Sports to Non-Sports Cards28:55 The Future of Live Selling: Insights and Strategies31:21 Building a Brand in Live Selling: The Importance of Engagement34:27 Sales Velocity and the Art of Live Selling38:29 Lessons Learned: Risks and Rewards in Card Collecting47:04 Future Plans: Expanding Content and Community EngagementKeywordswrestling, reselling, cards, content creation, branding, live selling, business strategies, market trends, collectibles, entrepreneurshipEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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3 months ago
46 minutes 6 seconds

1000 Card Project
From Singles to Lots: Paul Carl’s Blueprint to Selling Cards | 1000 Card Project Ep.3

SummaryIn this conversation, Paul Carl shares his journey in the sports card business, discussing how he transitioned from a casual collector to a successful seller on platforms like eBay. He emphasizes the importance of intentionality in content creation and business strategy, detailing his methods for sourcing, selling, and maximizing profits through card lots. Paul also introduces his innovative tools, Card Cobra and Megacollage, which streamline the selling process. Throughout the discussion, he highlights the significance of customer experience and the various channels available for selling cards, including antique malls and online platforms.TakeawaysPaul Carl started selling cards on eBay in 2008.He transitioned to selling during the pandemic by sourcing old cards.Building a YouTube channel helped him connect with fellow collectors.His goal is to increase his average sale price to $50.Selling lots of cards is more profitable than selling singles.Player lots and themed lots perform best in sales.Card Cobra automates the listing process for card lots.Sourcing strategies include online auctions and local card shops.Customer experience is crucial in the card selling business.Utilizing multiple sales channels can maximize profit. Chapters00:00 Introduction to Paul Carl and His Journey02:59 Building a Sports Card Business05:44 Strategies for Selling Lots08:47 Maximizing Profit with Card Lots11:38 Innovations in Card Selling: Card Cobra and More14:47 Sourcing Strategies for Card Collections17:39 The Economics of Selling Cards20:34 Utilizing Multiple Sales Channels23:26 Customer Experience and Packaging26:30 Tools and Resources for Card Sellers29:32 Rapid Fire Questions and Closing ThoughtsEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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3 months ago
45 minutes 31 seconds

1000 Card Project
Art Meets Cards with Conner Weinman | 1000 Card Project Ep.2

In this engaging conversation, Conner Weinman, the creator of Cards and Canvas, shares his unique journey of blending art with sports card collecting. He discusses the origins of his passion for art, the challenges and rewards of content creation, and the strategies he employs in card flipping and collecting. The conversation also delves into the tools he uses for video production, the dynamics of the card market, and his vision for the future of his art and business. Conner emphasizes the importance of authenticity, community, and continuous learning in his endeavors.TakeawaysConner's journey began with a love for art and drawing.The name 'Cards and Canvas' reflects the overlap between art and card collecting.Content creation is a learning process that requires vulnerability.Using tools like iPhone and Premiere Pro helped elevate his video quality.Flipping cards requires understanding market dynamics and player value.Starting small with dollar bin cards is essential for growth.Buying what you like can lead to better investment decisions.Selling platforms like eBay are crucial for card sales.Art has the potential for greater profit margins than cards.Building a community around shared interests is key to success.Chapters00:00 Introduction to Cards and Canvas01:51 The Creative Journey of Conner Weinman04:35 Content Creation and Vulnerability05:02 New Chapter07:13 Tools of the Trade09:59 Strategies for Card Collecting and Flipping12:44 Understanding Market Dynamics15:33 Sourcing Cards and Anticipating Trends21:25 Building Confidence in Card Investments23:49 Navigating Sales Platforms and Strategies27:43 The Intersection of Art and Sports Cards31:25 The Evolving Perception of Collectibles33:05 Quickfire Questions and Personal Insights38:52 PROFESSIONAL INTRO 4KV (1).mp439:05 PROFESSIONAL OUTRO 4KV.mp4Ebay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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4 months ago
39 minutes 58 seconds

1000 Card Project
Sourcing, Selling & Profit in College Football Cards with Gabe Encinas | 1000 Card Project Ep.1

Join me for Episode 1 of the 1000 Card Project Podcast as I sit down with Gabe Encinas, former college football staffer turned full-time sports card entrepreneur. Gabe shares how his time working in college football shaped his eye for talent, his passion for collecting, and his current strategies for sourcing, selling, and scaling in the sports card market—especially with college football cards.In this episode, we cover: • Gabe’s journey from the college football world to the card hobby • Lessons from sports that translate to building a card business • His sourcing methods and sales platforms • Biggest wins, toughest losses, and what he learned from each • How he spots undervalued players before the hype hitsWhether you’re a collector, flipper, or just love the connection between sports and cards, this episode is packed with insights you can use.📌 Subscribe for weekly conversations with collectors, flippers, and content creators across the hobby.📌 Follow the 1000 Card Project: @1000CardProject#SportsCards #CollegeFootballCards #SportsCardPodcast #1000CardProject #CardCollecting #GabeEncinasEbay Store: https://www.ebay.com/str/onethousandtruecardsCollX: Search - 1000 Card Project (@Admin1000CardProject)* Let me know when you join, I want to be your first customer. YouTube: https://www.youtube.com/@1000CardProjectInstagram: @1000CardProject Card Dealer Pro: https://v2-carddealerpro.cello.so/Jjhyy9arVzh* Joining with my code gets you an additional 500 scans and me as well. Mailing Supplies:Penny Sleeves - https://amzn.to/4ktWE63Top Loaders - https://amzn.to/3D8o3cDOr Card Savers - https://amzn.to/3Xj6E86Team Bags - https://amzn.to/4gWRts4Tape - https://amzn.to/4gT16IoTape Dispenser - https://amzn.to/4bgqDdbEnvelopes - https://amzn.to/3EVzRj2

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4 months ago
43 minutes 18 seconds

1000 Card Project
The 1000 Card Project Podcast is where sports cards meet strategy. Host Ron McKeefery – coach, lifelong collector, and entrepreneur – shares his mission to flip 1,000 $1 cards into 1,000 $100 cards. Each week, he talks with top creators, sellers, and collectors about sourcing, pricing, flipping, grading, and more. Get real tactics, lessons, and stories to help you buy smarter, sell better, and turn your collection into a real business.