AEO Decoded: Making Your Content Speak AI Fluently
Welcome to AEO Decoded, the podcast where we break down Answer Engine Optimization into practical, actionable strategies you can implement today. Hosted by Gary Crossey, each Thursday, we explore how to make your content discoverable, citable, and valuable in the age of AI-powered search.
Season 2 takes everything you learned in Season 1 and goes deeper—way deeper. We're exploring advanced topics like RAG-aware content structuring, AI entity graph building, AEO resilience engineering, and sustainable optimization practices that compound over time.
Every episode follows our proven structure:
The Breakdown — Complex concepts made dead simple
Q&A Lightning Round — Your real-world questions answered
Your One Actionable Item — Something you can ship immediately
No fluff, no technical waffle—just practical strategies for content creators, marketers, and SEO professionals who aren't afraid to tackle this wild new world of AI optimization.
Join us every Thursday morning, starting New Year's Day 2026. Subscribe now and make your content earn answers, not just clicks.
In this season finale, we focus on building AEO strategies that stand the test of rapid AI change. Learn future-proof fundamentals, advanced techniques like progressive enhancement and content relationship maps, how to set up monitoring and learning loops, and practical ways to balance human experience with AI accessibility. You’ll leave with a resilient playbook and a simple checklist to keep your content adaptable, accurate, and valuable as AI evolves.
Learn how to use the FAQ format effectively to maximize AI visibility. Discover why question-and-answer structures are particularly appealing to AI systems and how to craft the perfect FAQ content that both AI systems and human readers will love.
https://betterworldwithdesign.com/aeo-decoded/
Join host Gary Crossey for bite-sized insights into Answer Engine Optimization (AEO). Each episode breaks down one key concept in AEO, helping content creators optimize for AI-powered search tools like ChatGPT, Google Assistant, and Siri. Perfect for busy professionals who want to stay ahead of the curve without drowning in technical jargon.
https://betterworldwithdesign.com/episode-8-aeo-analytics-measuring-success-in-the-age-of-ai-search/
Description: A bite-sized, charm-filled podcast that demystifies Answer Engine Optimization (AEO) for everyday content creators. Join host Gary Crossey as he breaks down one key AEO concept in each short episode, teaching you how to optimize your content for AI-powered search tools without the technical jargon.
In this episode, Gary Crossey explores how to structure content for the interactive, conversational nature of modern AI systems. Learn practical strategies to create content that works effectively in dialogue format rather than just static display, enabling better performance with AI-powered search tools.
In this episode, Gary Crossey explores how to create content that addresses the underlying needs and intentions behind user questions. Learn practical strategies to develop content that AI systems will recognize as truly relevant to specific user contexts and intents.
https://betterworldwithdesign.com/episode-5-context-and-intent-understanding-what-users-really-want/
In this episode, Gary Crossey breaks down the concept of entity optimization and explains how to position yourself as a recognized authority in your field. Learn practical strategies to make your content the go-to source that AI systems reference when users ask questions about your area of expertise.
https://betterworldwithdesign.com/episode-4-entity-optimization-becoming-a-subject-authority/
In this episode, Gary Crossey demystifies structured data and explains how it helps AI systems better understand your content. Learn practical ways to implement structured data without technical expertise and discover how this behind-the-scenes code can significantly boost your content's visibility to AI assistants.
https://betterworldwithdesign.com/episode-3-structured-data-making-your-content-ai-friendly/
In this episode, Gary Crossey explores how structuring content around specific questions can dramatically improve your Answer Engine Optimization. Learn practical techniques for researching, formatting, and organizing question-based content that both AI assistants and human readers will love.
https://betterworldwithdesign.com/episode-2-question-based-content-the-secret-sauce-of-aeo/
The "AEO Decoded" podcast breaks down Answer Engine Optimization concepts in accessible, 5-10 minute episodes designed for content creators. Hosted by Gary Crossey with his distinctive Northern Irish accent, each episode transforms complex AI optimization strategies into actionable advice. The show helps listeners adapt their content for AI assistants like ChatGPT, Siri, and Google Assistant through jargon-free explanations and practical tips.
https://betterworldwithdesign.com/episode-1-from-seo-to-aeo/