Seven days ago, my content was barely moving the needle.
Today? Thousands of views across YouTube, TikTok, Instagram, and Facebook - all in just one week.
I didn’t spend a cent on ads.
I didn’t suddenly become a pro video creator.
But I did change one thing… and it’s already paying off in ways that matter more than money.
In this video, I share the exact numbers from my first 7 days of posting short-form content daily - the platforms, the results, and the key lesson that’s changing the way I build my business after 40.
🎯 Watch until the end for the biggest insight most people miss when they start online.
If you’re over 40 and building an online business, hit Subscribe - I’m sharing the real numbers, real process, and real work it takes to grow from scratch.
🎯 Want to join me on the next phase of the journey?
🎧 Grab my free 7-part audio course: The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do)
👉 https://link.ama40.com/7dp
📰 Join my email list to get my weekly blog posts, mindset shifts & lessons learned along the way:
👉 https://link.ama40.com/ama40
👇 Let me know in the comments: What challenge do you want to show up for next?
📚 Optional - Resources :
🔹 The Iceberg Effect (Free book - just cover shipping)
👉 https://link.ama40.com/tie
🔹 Beginner’s Advantage Masterclass ($10 live training)
👉 https://link.ama40.com/bam
🔹 One Funnel Away Challenge (10-day build-your-funnel bootcamp)
👉 https://link.ama40.com/ofa
#MidlifeMisfit #ContentChallenge #DigitalSherpa #AffiliateMarketingAfter40 #PersonalGrowthJourney #MindsetAfter40 #ShowUpAnyway
I created content every single day for 30 days.Not for the views. Not for the algorithm.But to find out what would happen if I actually showed up consistently - even when I didn’t feel ready, confident, or perfect.In this video, I’m sharing the real results of this 30-day content challenge.Not just how many views or subscribers I gained - but how it changed me.→ My habits.→ My mindset.→ My belief in what’s possible after 40.This one’s for the midlife misfits who are tired of waiting until they feel “ready” to start.🎯 Want to join me on the next phase of the journey?🎧 Grab my free 7-part audio course: The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do)👉 https://link.ama40.com/7dp📰 Join my email list to get my weekly blog posts, mindset shifts & lessons learned along the way:👉 https://link.ama40.com/ama40👇 Let me know in the comments: What challenge do you want to show up for next?📚 Optional - Resources :🔹 The Iceberg Effect (Free book - just cover shipping)👉 https://link.ama40.com/tie🔹 Beginner’s Advantage Masterclass ($10 live training)👉 https://link.ama40.com/bam🔹 One Funnel Away Challenge (10-day build-your-funnel bootcamp)👉 https://link.ama40.com/ofa#MidlifeMisfit #ContentChallenge #DigitalSherpa #AffiliateMarketingAfter40 #PersonalGrowthJourney #MindsetAfter40 #ShowUpAnyway
The emotional toll of building a business online isn’t talked about enough - and it’s one of the biggest reasons people give up too soon.In today’s video - Day 29 of my 30-day content challenge - I’m opening up about the real stuff: the self-doubt, the loneliness, the grief, the obsession... and how all of it is part of the journey.If you’ve ever felt like you’re the only one struggling, this is your reminder:You’re not broken.You’re not behind.You’re just in the hard part - and that’s where growth happens.🔹 We’ll talk about:The emotional cost of building something from scratch (especially after 40)Why the “messy middle” feels so hard - but matters the mostPractical things that are helping me stay the courseAnd how to find your people so you don’t have to do this alone👉 Drop a comment and let me know if this resonates - just type “still here” if you’ve felt this too.🎧 Want to go deeper?Check out the podcast → https://affiliateafter40.com/podcastGrab Dean Holland’s The Iceberg Effect (free book) → https://affiliateafter40.com/tieThis is Sean - your Digital Sherpa - helping midlife misfits build a life and business that actually fits.See you tomorrow for the final day of the challenge!📚 Optional - Resources :🔹 The Iceberg Effect (Free book - just cover shipping)👉 https://link.ama40.com/tie🔹 Beginner’s Advantage Masterclass ($10 live training)👉 https://link.ama40.com/bam🔹 One Funnel Away Challenge (10-day build-your-funnel bootcamp)👉 https://link.ama40.com/ofa
Feeling like you’re falling behind? Like success is skipping over you while others race ahead?In this episode of my 30-day content challenge, I dive deep into the power of slow progress and why it might just be your greatest advantage in affiliate marketing - or any meaningful work.Most people give up when things move slowly. But what if going slow is what helps you build depth, clarity, and resilience? I’ll share how I’ve reframed my own journey and why “slow success builds character” has never felt truer.🎯 This one’s for the misfits, the late bloomers, and the quiet builders.👇 Watch now and ask yourself:What if this slower pace is exactly what I need to grow into the person I’m becoming?Resources Mentioned:🧠 Need clarity on where to start? Check out The Beginner's Advantage Masterclass - it’s $10 well spent.📩 Want more support like this? Join the email list at https://link.ama40.com/ama40📚 Missed a video? Check out the full playlist for the 30-Day Content Challenge: https://link.ama40.com/yt✅ Don’t forget to LIKE, COMMENT, and SUBSCRIBE if this helped you in any way.Your support helps this message reach more people who feel behind.Thanks for being here.Sean📚 Optional - Resources :🔹 The Iceberg Effect (Free book - just cover shipping)👉 https://link.ama40.com/tie🔹 Beginner’s Advantage Masterclass ($10 live training)👉 https://link.ama40.com/bam🔹 One Funnel Away Challenge (10-day build-your-funnel bootcamp)👉 https://link.ama40.com/ofa
The Invisible Work That Builds Everything (Why Most People Quit Right Before the Breakthrough)Today, we’re diving into the phase no one talks about - but EVERY creator and marketer must go through: the invisible work.👉 This is the part where you're doing all the “right” things…Publishing content.Building your skills.Showing up consistently…… and getting zero traction.But guess what? That’s the phase where everything begins to take root - you just can’t see it yet.In this video, I share:What invisible work really looks like in affiliate marketingWhy most people quit right before the magic happensWhat I’ve learned about showing up even when no one’s watchingA powerful mindset shift that will keep you going through the crickets🔥 If you’re building something online and wondering if it’s working… watch this first.Mentioned:➡️ My full 30-Day YouTube Content Challenge Playlist: https://link.ama40.com/yt➡️ Learn affiliate marketing from scratch → https://link.ama40.com/bam🔔 Don’t forget to Subscribe, Like, and Comment if this resonated with you.Let’s grow through the invisible work - together.#AffiliateMarketingAfter40 #ContentChallenge #InvisibleWork #keepgoing 📚 Optional - Resources :🔹 The Iceberg Effect (Free book - just cover shipping)👉 https://link.ama40.com/tie🔹 Beginner’s Advantage Masterclass ($10 live training)👉 https://link.ama40.com/bam🔹 One Funnel Away Challenge (10-day build-your-funnel bootcamp)👉 https://link.ama40.com/ofa
Feeling stuck trying to figure out who you help and how? You're not alone.
In today’s episode of Affiliate Marketing After 40, I share the honest truth about the one question that held me back for YEARS: "What problem do I actually solve?"
Whether you're new to affiliate marketing or trying to create content that resonates, this video walks you through how to build a simple, powerful positioning statement that aligns with where you are RIGHT NOW.
✅ Leave your version of the statement in the comments
✅ Let’s build this business together, one step at a time
📌 My Positioning Statement (Example):
"I help midlife misfits go from stuck to started by sharing what I'm learning as I build an affiliate marketing business from scratch. If you've felt lost, overwhelmed, or too late to start... you're not alone, and you're not too late."
🔥 If you enjoyed this video, be sure to check out tomorrow’s episode, where we break down how this ties into your brand message and core content themes.
📝 Read the blog post: https://link.ama40.com/ama40
#AffiliateMarketingAfter40 #MidlifeMisfits #PositioningStatement #StartWhereYouAre #DigitalSherpa #AffiliateMarketingTips
💡 Recommended Resources:
📘 The Iceberg Effect (Free book)
👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)
👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)
👉 Join the Challenge Today!
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂
If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
Click here to read the blog post for this episode - while you're there, grab your own copy of the book "Extreme Ownership" by Jocko Willink and Leif Babin. It is a great resource to help with taking ownership of every aspect of your life.
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
Most of us are running - not on treadmills, but from our own thoughts and emotions. In this video, I talk openly about the ways we numb ourselves (through work, food, booze, scrolling, or even constant “productivity”) - and what happens when we finally stop.
This one’s personal. And a bit uncomfortable.
But it might just help you take the first step toward feeling again - and living again.
🎯 In this episode:
The hidden ways we self-medicate
Why emotional avoidance keeps us stuck
What changes when you stop running
💡 Recommended Resources:
📘 The Iceberg Effect (Free book)
👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)
👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)
👉 Join the Challenge Today!
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂
If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
Click here to read the blog - for this episode and others
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
Passive income. Sounds dreamy, right?
Sip margaritas while the money rolls in? Not so fast.
In this episode, I unpack the real truth about passive income - and why so many of us are being sold a fantasy. Whether it’s real estate, stocks, or selling digital products, the moment you have to do something to keep the money flowing… it’s no longer passive.
I’m Sean Street, your Digital Sherpa for affiliate marketing after 40. In this brutally honest episode, I’ll show you:
✅ What passive income really means
✅ What it definitely isn’t
✅ Why chasing “passive” might be keeping you broke
✅ And what to do instead
💡 Recommended Resources:📘 The Iceberg Effect (Free book)👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)👉 Join the Challenge Today!
🎧 Want to dive deeper?Grab my free 7-part mini audio course:“The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do)”
Let’s cut through the myths and build something real.👊 Reclaim your time. Rewrite your rules.
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
You can click on one of the links in this blog post and then buy whatever you are looking to buy, and I'll get the credit for that sale - and hopefully get my three qualifying sales so that they don't kick me out of the program.
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
What if the legacy you leave behind has nothing to do with money, titles, or career highlights?
In today’s episode, I challenge the traditional definition of legacy - and share what I’ve come to believe it’s really about. It’s not what you leave for people… it’s what you leave in them.
💡 We’ll explore how your daily choices, habits, and mindset are already shaping your legacy - whether you realize it or not.
I’ll share one story that brings this concept home, plus the 5 legacy principles I live by now.
🧭 If you're over 40 and building something new, or just trying to become someone you're proud of… this one’s for you.
💡 Recommended Resources:
📘 The Iceberg Effect (Free book)
👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)
👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)
👉 Join the Challenge Today!
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂
If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
Click here to read the blog post for this episode - while you're there, grab your own copy of the book "Extreme Ownership" by Jocko Willink and Leif Babin. It is a great resource to help with taking ownership of every aspect of your life.
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
Day 22 of 30 - Affiliate Marketing After 40
Today’s episode is a bit different. We’re not talking about money, tools, or strategies. We’re talking about something far deeper - the quiet cost of doing nothing.
Drawing on the powerful work of Bronnie Ware (author of "The Top 5 Regrets of the Dying"), I explore how waiting for “the right time” slowly drains our happiness, passion, and potential.
I also share a few personal stories - from working 12-hour shifts in a maximum-security prison, to missing moments with my kids, to realizing how many years I’d postponed my own happiness.
This isn’t just about affiliate marketing. In fact, in this video I say clearly: affiliate marketing might not be for you. The real purpose?
To help you find the vehicle that will lead you to a happy, fulfilled life - whatever that looks like for you.
💡 Recommended Resources:
📘 The Iceberg Effect (Free book)
👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)
👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)
👉 Join the Challenge Today!
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂
If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
You can click on one of the links in this blog post and then buy whatever you are looking to buy, and I'll get the credit for that sale - and hopefully get my three qualifying sales so that they don't kick me out of the program.
If you want to read the blog post for this particular video, you can go to my blog page by clicking here.
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
If you're exploring affiliate marketing and feeling overwhelmed by all the options… you're not alone.
In this video, I break down the affiliate programs I personally trust, the platforms I’ve walked away from, and the real filters I use when choosing what to promote - especially as someone rebuilding in midlife.
🎯 We’ll cover:
My thoughts on JVZoo, ClickBank, Warrior Forum, and others.
Why I now focus on just 3 core programs.
What makes Dean Holland’s Internet Profits community different.
The importance of promoting offers you believe in.
💡 Recommended Resources:
📘 The Iceberg Effect (Free book)
👉 Click Here to Grab Your Copy
🎓 Beginner’s Advantage Masterclass ($10)
👉 Grab Your $10 Ticket Here
🛠️ One Funnel Away Challenge (10-day build)
👉 Join the Challenge Today!
And yes… I am an Amazon Associate - but I haven’t hit those 3 qualifying sales yet! 😂
If you feel like supporting the channel, click an Amazon link and grab something you need. Every bit helps.
You can click on one of the links in this blog post and then buy whatever you are looking to buy, and I'll get the credit for that sale - and hopefully get my three qualifying sales so that they don't kick me out of the program.
Thank you.
Affiliate Disclosure : I am a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.
I include other affiliate links in my content and I may make a commission from any purchases that you might make from those links - there is no extra cost to you for this.
🎥 Day 20 of my 30-day content challenge, and something surprising is happening...
I’m actually starting to enjoy this.
Not because it’s easy.
Not because I’ve gone viral.
But because I’ve finally let go of perfection - and I’m just showing up.
In today’s video, I share 5 big lessons I’ve learned after 20 days of daily content creation - including:
✅ Why trying to be someone else will never work
✅ How to get better at video (even when you feel awkward)
✅ The truth about publishing when no one is watching
✅ Why “marrying the process” changes everything
✅ And the real transformation that happens when you stop quitting too soon
This one’s honest. Messy. And exactly what I needed to hear on Day 1.
➡️ Click here to go to The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do) expiring mini audio course (EMAC).
➡️ Grab your ticket to The Beginner's Advantage Masterclass
➡️ Join the One Funnel Away Challenge
➡️ Click here to read the blog post
Are you really free - or just following a schedule someone else built for you?
In today’s episode (Day 19 of my 30-Day Content Challenge), I’m diving deep into what I learned working in a maximum-security prison for 15 years… and how much of our everyday lives mirror that structured routine without us even noticing.
I’ll walk you through:
What a “structured day” looks like inside a prison.
Why routines outside prison can feel just as confining.
The surprising truth: routine isn’t the enemy - unconscious routine is.
How to reclaim control over your time and create structure that moves you toward your dreams.
➡️ Click here to go to The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do) expiring mini audio course (EMAC).
➡️ Grab your ticket to The Beginner's Advantage Masterclass
➡️ Join the One Funnel Away Challenge
➡️ Click here to read the blog post
Feeling stuck, burnt out, or like something's missing from your life - but you can’t explain why?
In this episode, I open up about that exact feeling, share a story about chasing a dream that didn’t fit, and why sticking with one path long enough might be the real key to fulfillment.
If you’re over 40 and wondering “Is this all there is?” - this one’s for you.
➡️ Click here to go to The 7 Deadly Pitfalls That Keep Affiliate Marketers Spinning Their Wheels (Even When You Know What to Do) expiring mini audio course (EMAC).
➡️ Grab your ticket to The Beginner's Advantage Masterclass
➡️ Join the One Funnel Away Challenge
➡️ Click here to read the blog post
In this video, I’m taking a breather from the usual topics to give you a real, behind-the-scenes update on how things are going. This is Day 17 of my 30-Day Content Challenge - and I’ve been showing up daily with videos, blog posts, and podcast episodes.
Here’s what I cover:
My YouTube growth so far (from 0 to 95 views in under 3 weeks)
Subscriber and watch time increases
Traffic insights from my blog
Early SEO wins (even as a beginner)
Why consistency is starting to pay off
What’s next - and why I’m still just getting started
If you're building something online and wondering whether all this content creation is actually worth it... this one's for you.
➡️ Grab your ticket to The Beginner's Advantage Masterclass
➡️ Join the One Funnel Away Challenge
➡️ Click here to read the blog post
Welcome to Day 16 of my 30-Day Content Challenge - and this one’s a little more personal.
I’m Sean. I’m an Affiliate Marketer, a Midlife Misfit, and a guy in his 50s figuring things out in public. Today, I’m hitting pause on the how-to content and just… talking to you. No filters. No hype.
In this video, I’m sharing 10 things you probably didn’t know about me - from growing up on a tiny island with a lighthouse, to working in a maximum-security prison, to being a soft-hearted granddad called “Poo Bear.” 🧸
You’ll hear about:
✔️ The remote island that shaped my self-reliance
✔️ All the jobs I’ve worked just to stay afloat (including concrete edging by the metre!)
✔️ My unexpected early retirement and the turning point it created
✔️ Why I’m still scared to hit publish… but do it anyway
✔️ And how all of this is fueling the online business I’m building from scratch
This is more than a list - it’s a snapshot of a journey. If you’re in your 40s, 50s, or beyond, wondering if it’s too late to change direction… it’s not.
💥 Let’s prove the best chapters come after the midlife plot twist.
➡️ Grab your ticket to The Beginner's Advantage Masterclass
➡️ Join the One Funnel Away Challenge
➡️ Click here to read the blog post
I lived on a remote lighthouse island for two years as a kid - and the lessons I learned there are helping me build a business in midlife. This video dives into the unexpected connection between self-trust, presence, and entrepreneurship.
➡️ Grab your ticket to The Beginner's Advantage Masterclass
I’ve been hiding. Out of fear. Out of self-doubt. Out of that gnawing question: ‘What will people think?’
But not anymore.
This is Day 14 of my 30-day content challenge, and today I’m having a real, honest conversation about what it means to finally step out of the shadows and own this new chapter of my life.
In this video, I’m talking about:
Why I’ve kept my online business quiet from friends and family.
The fears I’ve had about judgment, failure, and looking foolish.
Why it’s finally time to let the world know what I’m building
And how you can reclaim your own voice - no matter how long it’s been silent.
If you’ve been watching from the sidelines, afraid to start - or afraid to be seen starting - this one’s for you.
➡️ Grab your ticket to The Beginner's Advantage Masterclass
For too long, I kept this part of my life hidden.
I was afraid of being judged - for trying something new, for putting myself out there, for daring to believe I could build something meaningful online.
But not anymore.
In Day 13 of my 30-Day Content Challenge, I’m finally saying it out loud:
I’m doing this. For real.
And if you’ve been hiding too - this might be the message you needed.
➡️ Grab your ticket to The Beginner's Advantage Masterclass
Ever feel like the critics are louder than your confidence?
Today’s post is a raw look at how to develop thick skin without losing your soul.
You don’t need to be perfect. Just brave.
➡️ Grab your ticket to The Beginner's Advantage Masterclass